Haval Logo

Haval LogoHaval Logo PNG

The Haval logo impresses with its metallic shine. The emblem emphasizes the strength and durability of the company’s vehicles. The size of the letters reflects the brand’s scale and the rugged appearance of its SUVs. The unique colors showcase originality and a focus on technical specifications and premium design.

Haval: Brand overview

Emerging under the umbrella of the renowned Chinese automotive giant Great Wall Motors, Haval carves out its identity as a distinct marque predominantly dedicated to crafting SUVs and crossovers. Though its formal inauguration as an independent entity occurred in 2013, traces of the Haval moniker can be identified within Great Wall’s archives as early as the mid-2000s. Iconic SUVs such as the Hover and Haval H5 testify to this early association.

In a strategic move in 2013, Great Wall Motors realigned its varied SUV offerings, integrating them under the singular Haval brand. The newly christened Haval made an impactful debut, introducing three SUV variants – the H6, H7, and H8. As time ebbed on, Haval’s vehicular arsenal burgeoned with the induction of nimble crossovers like the H2 and H4.

By the dawn of 2020, Haval had etched its dominance in the Chinese market, emerging as the top-selling SUV brand. Vehicles like the H6 and H9 garnered immense acclaim, solidifying the brand’s reputation. Haval’s products are designed to appeal to young urbanites, with its luxury aesthetic of European crossovers emphasizing modern connectivity.

But Haval’s ambitions aren’t geographically confined. In recent years, it has witnessed its foray into international arenas, with its automotive masterpieces gracing roads in countries like Australia, Russia, South Africa, and Thailand. Haval has metamorphosed into a prominent face in the Chinese automotive landscape in about a decade, boasting a comprehensive suite of SUVs and crossovers catering to local and global enthusiasts.

Meaning and History

Haval Logo History

What is Haval?

Emerging in 2013, Haval swiftly rose to prominence, carving out a niche as one of the most desirable automotive brands in China. Its opulent and inventive designs, comprehensive safety measures, and commendable driving performance stand out, positioning itself as a forerunner in the SUV and crossover market. In its brief existence, Haval has garnered immense popularity across China, delivering superior quality and elegance to its customers. Regardless of whether you’re in search of a trustworthy vehicle for your family or an SUV equipped for thrilling off-road escapades, Haval caters to a wide array of preferences.

2013 – today

The Haval brand emblem features a phonetic transliteration of the English phrase “I Have All.” This name was chosen to highlight that a car is essential to a good job or a happy family. It appeals to emotions connected to life’s values, making Haval SUVs symbolize success and well-being.

The marketing strategy embedded in the brand name positions Haval SUVs alongside valuable intangible things like work and family. This creates an emotional connection with potential buyers, emphasizing that Haval vehicles are part of their life journey and achievements.

The letters in the emblem are cut from metal with a golden shine, highlighting the beauty and elite status of the cars. The golden color is associated with luxury and prestige, emphasizing the high status of Haval vehicles. The slightly raised letters create a sense of volume and dynamism, symbolizing the superiority and distinctiveness of Haval cars.

The sharp metallic edges of each letter element give the emblem power and strength. This reflects the main characteristics of Haval SUVs – their power, reliability, and ability to handle any road. This emblem creates associations with the reliability and durability of Haval vehicles, a key factor when choosing an SUV.