Hohner Logo

Hohner LogoHohner Logo PNG

Hohner: Brand overview

For over a century and a half, the name Hohner has been embedded in the lexicon of musical instruments, epitomizing the very essence of exceptional craftsmanship. It all began in 1857 with the vision of Matthias Hohner, a German entrepreneur who laid the cornerstone of a brand that later shaped the music industry. Hohner has consistently led the way in innovation, blurring the boundaries of instrument design and manufacture through its unrivaled craftsmanship.

In an effort to create a symphony in musical instruments, Matthias Hohner, a skilled watchmaker, channeled his innate precision and meticulous attention to detail into the creation of harmonicas. His hometown of Trossingen, Germany, became the basis for a manufacturing process that created harmonicas with unrivaled reliability and performance. This is how Hohner’s vision came to fruition, and his harmonicas created a unique harmony in the musical world.

The Hohner brand experienced a surge in popularity when its harmoniums resonated with a diverse group of travelers, nomads, and Civil War warriors. Initially, modest sales soared from tens of thousands to millions within a few years. Hohner harmonicas quickly became an indispensable accessory, crossing the borders of the United States.

Matthias Hohner’s passing did not mark the end of the road; his legacy was carried on by his relatives. They went beyond harmonicas to include melodicas, accordions, and recorders in their product line. This initiative transformed Hohner into a world-renowned brand and fostered partnerships with prominent musicians. These collaborations spanned many genres, from classical symphonies to contemporary rhythms. Today, the Hohner name continues to resound in the corridors of the music industry, being the instrument of choice for generations of musicians.

Throughout its century-long history, Hohner has come to epitomize unrivaled quality in musical instruments. Starting in the humble town of Trossingen, Germany, Hohner has turned craftsmanship into an art form, creating world-class instruments that resonate around the globe. Winning the trust of a wide variety of audiences, from music lovers to professional virtuosos, Hohner has traveled through the sands of time, proving its unwavering commitment to excellence in musical craftsmanship.

Meaning and History

Hohner Logo History

What is Hohner?

The history of Hohner Musikinstrumente GmbH & Co KG dates back to 1857, when it was founded by Matthias Hohner. This German musical instrument manufacturer soon became known for the exceptional quality of its products, making it enter the annals of musical history.

From humble beginnings, the company has grown exponentially and has over 160 years of history. Matthias Hohner, who started out as a watchmaker, began by producing harmonicas, instruments that soon became synonymous with the brand itself. The success of the harmonicas led to the expansion of their range, and over time, the company went on to produce other instruments, such as accordions, recorders, and guitars.

1857 – today

Hohner Logo

The main symbol of this company is the silhouette of a man holding the word “HOHNER.” The text here acts as a musical instrument – obviously a guitar. The character has large headphones on his head. Next to him, the name of another brand is written in red letters. The bright color represents passion and love for creativity. The same font is used for both versions of the text – bold, sans serif. The designers chose it for its good readability.

The guy in the headphones looks like he is very into the music as if he can’t hear anything else. The red letters are reminiscent of a heartbeat that really feels the music. The bold font is easy to read, like the lyrics of a song that you can’t forget. It’s as if this logo is a mini story of what it is to be a music fan.

Hohner color codes

LustHex color:#e30614
RGB:227 6 20
CMYK:0 97 91 11
Pantone:PMS Bright Red C
Medium GrayHex color:#bebebe
RGB:190 190 190
CMYK:0 0 0 25
Pantone:PMS 7501 C