Klipsch: Brand overview
Klipsch Audio was founded in a modest metal barn in Hope, Arkansas, and traces its roots back to 1946, when founder Paul W. Klipsch handcrafted the first speakers. Klipsch handcrafted the first Klipschorn speakers. These speakers were groundbreaking for their time, replicating the grandiosity and depth of a live orchestra performance in the home. The innovation was so groundbreaking that Paul W. Klipsch was granted a patent that same year.
In 1946, the company was officially established under the name Klipsch and Associates. Over time, the company became synonymous with sonic excellence as it continued to obtain intellectual property rights to various advances in acoustical design and loudspeaker technology. This constant pursuit of quality and innovation has allowed Klipsch to grow into a world-renowned brand specializing in premium audio products.
Ownership of the company changed hands in 1989 when Paul W. Klipsch sold it to his relative Fred Klipsch. However, Paul remained actively involved in the company until his passing in 2002 at the age of 98.
Although the company’s operating base has moved to Indianapolis, Indiana, it retains a tangible connection to its roots, continuing to manufacture the Heritage line of loudspeakers, including the legendary Klipschorn, in its hometown of Hope, Arkansas. Klipschorn loudspeakers have the unique distinction of having been in continuous production since their inception in 1946.
Today, Klipsch is a respected name in the premium audio market, offering high-end loudspeakers and a line of high-quality headphones. Despite the growth and geographic relocation, the brand retains its original ethic of providing unrivaled sound quality, which originated in a small Arkansas barn.
Meaning and History
Old
before 2009
2009 – today
Minimalism is the key feature of the logo of a famous American manufacturer of audio systems. The whole area is devoted to only one element – the name. Designers painted it in business black color and used lowercase letters. This makes the emblem look harmonious; the strict palette and serious style make it timeless. It works well as a versatile tool for the past, present, and future. The two-dimensional glyphs are placed very close to each other. However, this does not interfere with the readability of the text as the letters are bold, large, and in a sans-serif font.
The close spacing of the letters creates a sense of unity as if all the sounds of their audio systems have come together to create something cool. Bold, large letters stand out like deep bass or clean vocals stand out from a good speaker system. Black is like a classic song that never gets boring and never goes out of style.
Klipsch color codes
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |