Brand cosmetics always hit the target. Hits on any flaws. The Lumene logo looks very presentable; the emblem exudes harmony and beauty, which the manufacturer promises to users of its products.
Lumene: Brand overview
Founded: | 1948 |
Founder: | Langholm Capital LLP |
Headquarters: | Espoo, Finland |
Website: | lumene.com |
Meaning and History
This brand has a very long-standing logo, which from the very beginning contained the name. In turn, it is associated with the authentic name of the Finnish lake Lummenne, located in the Kauklahti area, where the manufacturer’s headquarters is based. Moreover, the brand had several logo options, the most famous of which was the last one.
The personal visual identification mark consists of the large word “Lumene.” It can have a different background and textual addition: the country to which it belongs, or a slogan expressing its concept. It is a simple logo in style with the main focus on the name. The designers focused on the two letters “E,” extending the middle horizontal line to give it originality. They also highlighted the “M”: placed a small ring in the center above the recess.
What is Lumene?
Lumene is a cosmetics manufacturer from Finland, named after Lake Lummenne, and has been operating in the market since 1948. The company mainly covers three foreign markets: China, the United Kingdom, and Scandinavia. The brand’s headquarters are located in Espoo, and it is owned by Verdane.
Lumene: Interesting Facts
Lumene is a beauty brand from Finland known for its beautiful forests, lakes, and the Northern Lights. The brand makes skincare and makeup that are inspired by nature.
- From Finland: In 1970, Lumene was named after a Finnish lake, showing its strong ties to Finland’s nature.
- Natural Stuff: They use ingredients from the Arctic and Nordic areas, like spring water, cloudberry, birch sap, and algae. These ingredients are good for your skin because they’re full of antioxidants.
- Cares About the Planet: Lumene tries to be good to the environment. They use ingredients that are picked without harming nature and work on making their packages with recycled materials to use less plastic.
- Smart Science: While Lumene loves natural ingredients, it also uses science to ensure its products work well and are safe for all skin types.
- Finnish Heart, World Love: Although Lumene is deeply Finnish, people worldwide like it. They’re known for being natural, caring for the environment, and making high-quality products.
- Vitamin C Products: One of their famous lines is the Vitamin C range, which uses the power of cloudberry and vitamin C to make skin look brighter and healthier.
- Working with Artists: Lumene collaborates with artists and influencers to share Finnish culture and has won awards for its products, demonstrating its status as a top brand in Nordic beauty.
- More Than Beauty: Lumene believes in looking and feeling good. They support living a balanced life, enjoying nature, and caring for yourself.
Lumene brings the beauty of Finnish nature to skincare and makeup, standing out by being eco-friendly, innovative, and using the best natural ingredients from the Arctic and Nordic regions. This gives a little bit of Finnish magic to people everywhere.
Font and Colors
The developers chose a clear and well-readable typeface for the logo, which is part of the Sans Serif group, and made an individual typeface based on it. She has simple letters with small but original details. The color scheme of the logo is minimalistic: black letters on a white background.
Lumene color codes
Charleston Green | Hex color: | #112028 |
---|---|---|
RGB: | 17 32 40 | |
CMYK: | 58 20 0 84 | |
Pantone: | PMS 5395 C |