The Mansory logo rises above the ordinary and soars high. The emblem signifies that the company gives cars a second life, transforming ordinary vehicles into luxurious, unique creations.
In 1989, Kourosh Mansory founded the company to redefine luxury car tuning and customization. Initially based in Brand-Erbisdorf, Germany, the company sold and serviced exclusive British cars such as Rolls-Royce and Bentley before shifting its focus to aftermarket tuning and personalization.
The company quickly built a reputation for creating bespoke carbon fiber body kits, luxurious interior upgrades, and powerful drivetrain modifications for prestigious brands like Porsche, Ferrari, Bentley, and Mercedes-Benz. Meticulous attention to detail and premium materials set it apart in the high-end car market.
One of the company’s defining moments came in 2001 with the introduction of the Mansory Renovatio, based on the Bentley Continental GT. This project drew significant attention and solidified the company’s status in the tuning industry. In 2007, the company made waves with its tuning program for the Ferrari 599 GTB Fiorano.
Throughout the 2010s, the company expanded its offerings, developing comprehensive tuning programs for a broader range of brands, including Porsche, Maserati, BMW, and Mercedes-Benz. The company also entered the electric-vehicle market, creating tuning packages for the Tesla Model S and Model X.
The company’s hallmark lies in its commitment to exclusivity and bespoke service. Each project involves close collaboration with clients, resulting in unique, tailor-made vehicles. This dedication to high-quality craftsmanship and advanced production techniques has made the company the go-to choice for those seeking ultimate personalization.
The company’s bold, audacious designs have often sparked controversy and polarized opinions among car enthusiasts and critics. Despite this, the company’s influence on luxury car tuning culture remains undeniable. The company remains prominent in high-end automotive tuning, known for its daring approach and innovative customizations.
Meaning and History
What is Mansory?
Mansory is a German company specializing in luxury car modifications. Renowned for customizing high-end brands like Rolls-Royce, Ferrari, and Lamborghini, Mansory is known for extravagant designs, performance upgrades, and premium materials that create unique, exclusive cars.
1989 – today
The Mansory emblem features the company name surrounded by four lines of varying lengths at each end. This design gives the impression that the name has wings or emits a magical glow. Both interpretations reflect the brand’s essence.
Mansory specializes in tuning sports and luxury cars, transforming them into unique creations. After processing in the company’s workshops, the cars gain new properties, becoming more powerful and faster. They seem to soar above the road, outperforming ordinary cars in every way.
Mansory’s tuning includes exterior transformations. At its peak, the company served the wealthiest and most influential clients and worked with the world’s most prestigious car brands. Mansory creates luxurious, rare vehicles that shine like diamonds. Each car becomes a true work of art, combining flawless aesthetics with raw power.
The company name Mansory comes from its founder, Kourosh Mansory. The first and last letters are capitalized to highlight the importance of every detail. Mansory cars are perfect in every way, from design to performance, making them ideal embodiments of strength, speed, and luxury.


