MG Logo PNG
The emblem is the personification of harmony and perfection. The MG logo says: that every facet of a sports car meets the wishes of the most demanding driver. Auto satisfies the need for speed, convenience, and safety and has minimal fuel consumption.
MG: Brand overview
| Founded: | 1924 |
| Founder: | SAIC Motor Corporation Limited |
| Headquarters: | United Kingdom |
| Website: | mg.co.uk |
Meaning and History
The brand has passed a very difficult path, moving from one form of ownership to another. The start of car production took place when the Morris Garages promotion center was operating in Oxford. It was involved in the sales and service of transport equipment and was owned by William Morris, an engine manufacturer. Cecil Kimber has redesigned classic Morris Oxfords cars and added an MG Super Sports nameplate to the front.
And in the summer of 1930, a separate company, MG Car Company Limited, was registered. Until 1935, it was the personal property of Morris until he sold it to his own holding company, Morris Motors Limited. This was followed by years of transformations with a change of owners. So, in 1952, the Nuffield Organization and Austin merged to form BMC (British Motor Corporation). Subsequently, the new structure was renamed MG Division BMC. It happened in 1967.
After a short time, she laid the foundation for the BLMC (British Leyland Motor Corporation) group. Then the MG car brand was used by its successors, including the Rover Group, British Leyland, and the MG Rover Group, which emerged in 2005. However, after selling the parent company’s assets, it changed ownership and passed to the Nanjing Automobile Group. In 2007, it was taken over by the Chinese organization SAIC. At the same time, the production of cars under the MG brand was resumed.
In the UK, the first model came out in the summer of 2011. In 2019, the brand became even more active in Europe, presenting a series of high-tech and modern cars with hybrid and electric motors. In May 2021, the Marvel R, MG EHS, and MG ZS EV SUVs appeared, and in the fall, the manufacturer will launch a station wagon – the MG5 electric car. Also, the release of the Cyberster sports roadster is not excluded. As before, all models will have a branded octagonal badge with the abbreviation “MG.”
What is MG?
MG is a brand of cars produced by the British company MG Motor UK Limited. At the same time, their owner is the Chinese corporation SAIC Motor. Thus, MG can be called the largest importer of vehicles from China to the UK.
1924 – 1927
The debut logo was circular and looked like a classic rondel: a prominent centerpiece, a wide band around the hem, and a bezel. In the middle was a miniature shield surrounded by the words “Morris Oxfords” on a purple background. The inscription was capitalized and elongated. Two thin lines followed, followed by a strip of double text. Above were the designations “The M.G.,” and below – the phrase “Super Sports.” They were separated from the right and left by miniature rings.
1927 – 1952
This period belongs to the legendary icon – octahedron, which will become a corporate identity and prevail in the automotive brand’s identity. The designers completely transformed the logo by removing all unnecessary elements and placing the geometrically stylized abbreviation “MG” in the center. The parts close to the middle have been enlarged, and those around the edges have been reduced. This made the icon dynamic and emphasized the technical focus of the brand. Due to the shadows, the sign was three-dimensional. There was a small glare between the letters as if from an external light source.
1952 – 1962
The logo received a simple form and laconic design, retaining the same elements. The color also disappeared: instead of beige, light, and dark shades, a combination of black and white appeared.
1962 – 1990
In 1962, the developers supplemented the emblem with a shield resembling an inverted bell. A corporate octahedron with a red background was placed in the center. They painted the frame and letters in silver, made the shield fill black, and the edging lines black and white.
1990 – 2011
At the end of the last century and the beginning of the current one, the sign of visual identity was renewed for the car brand. But it was not drastically changed: the designers returned the logo that existed in 1927-1952. The adjustments were minor. So, instead of a smooth background, a ribbed one, made up of identical longitudinal stripes, appeared, and the color of Marsala replaced dark beige. The letters and edging on the emblem remain the same – as in the 1962-1990 version. The only difference was the gray stripe that outlined all the elements.
2010 – 2021
The designers turned the logo into a technical label: it echoed very closely with the metalized print. To do this, they used visual tools related to color transitions, highlights, the play of light and shadow. As a result, a sign was presented that consisted exclusively of shades of gray – from shiny zinc to pastel graphite.
2021 – today
One of the earliest versions of the logo from 1952-1962 is used as a new identity. The difference between them is the thinner lines from which the letters “MG” and the octahedron are formed. Symbols, as before, are curly, with different heights of legs: long – in the center, short – closer to the edge.
MG: Interesting Facts
MG, short for Morris Garages, is a famous British car brand that is loved for its sporty cars and has greatly impacted car history.
- Beginnings: MG was started in the 1920s in Oxford, England, by Cecil Kimber. He worked for Morris Garages, a place selling Morris cars, and began making customized MGs in 1924. These cars quickly became known for their sportiness.
- The Octagon Logo: Since 1924, MG’s eight-sided logo has become a symbol of quality and great performance, easily recognized by car lovers everywhere.
- Racing Success: MG cars have a proud history in racing, breaking speed records and shining in races like the Le Mans 24 Hours. This shows how fast and tough MG cars are.
- The T-Series: From the late 1930s to the 1950s, sports cars became popular in America and beyond. Cars like the MG TC, TD, and TF were loved for their looks, fun drive, and British charm.
- Design Innovations: MG led the way in car design and engineering, creating new types of engines and using wind tunnels to make cars that drive better and faster.
- Growing Bigger: MG joined bigger car groups after World War II, including British Motor Corporation and later British Leyland. This helped MG grow and make more types of cars, like sedans and coupes.
- The MGB: Launched in 1962, the MGB was a hit for its good price, reliability, and sporty drive. It was the first MG with a monocoque design, making it stronger and better to drive.
- MG’s Revival: In the 1980s, MG returned with new performance cars like the MG Metro, Maestro, and Montego, mixing old MG charm with modern cars.
- New Ownership: In 2005, SAIC, one of China’s biggest car makers, bought MG. This gave MG a new start, with new SUVs and sedans and entering new markets focusing on innovation.
- MG Today: MG now sells cars, including electric and hybrid ones, like the MG ZS EV, a top electric SUV in Europe. MG combines its long history with modern design and tech, attracting new fans.
MG’s story is about evolving from a small shop in Oxford to a world-famous car brand, keeping its passion for making fun, British-style cars, even with new owners and new directions.
Font and Colors
Frequent logo updates are associated with a change in brand owners. However, he remained faithful to the personal identity he received at the dawn of its creation. A couple of recent adjustments are related to the transition of the automaker to the Chinese market. The octagonal shape is preserved again, as is the geometric style of the inscription in its center. Moreover, SAIC (it has owned MG since 2006) decided to improve the characteristics of the emblem and return it to a simple design. This was required to create a younger “face” of the brand – without the bloom of shadows, glare, three-dimensionality, and other special effects that add volume. The name of the trend is “flat design,” and it continues to spread actively today.
As a result, another inscription appeared: uniform in color, with thin lines and large letters. According to management, the sophisticated logo enhances the brand’s image as it releases new models. The result is a clean and dynamic logo, approved in April 2021. Its design is still based on the original octahedron and the initials MG, which, incidentally, stands for “Morris Garages.”
For the only inscription in the emblem, the developers used hand-drawn letters. There are no analogs to them because they are individual designs corresponding to an octahedral figure.
The corporate logo palette is restrained. Previously, it contained beige, olive, two shades of red, gray, chrome, silver, graphite. Now the color spectrum is limited to black and white.
MG color codes
| Red | Hex color: | #ff0000 |
|---|---|---|
| RGB: | 255 0 0 | |
| CMYK: | 0 100 100 0 | |
| Pantone: | PMS 1655 C |
| Venetian Red | Hex color: | #cd1012 |
|---|---|---|
| RGB: | 205 16 18 | |
| CMYK: | 0 92 91 20 | |
| Pantone: | PMS Bright Red C |
| Black | Hex color: | #000000 |
|---|---|---|
| RGB: | 0 0 0 | |
| CMYK: | 0 0 0 100 | |
| Pantone: | PMS Process Black C |
What does the MG car logo mean?
The MG logo means the initials Morris Garages. This was the name of the car service and sales center where William Richard Morris worked. He first created the MG brand and founded MG Car Company Limited.
Which car has the logo of MG?
The logo with the letters “MG” in an octagon can be found on all cars, which are presented under the MG brand name. They are made by the Chinese company SAIC Motor in Thailand and China.
What is the correct symbol for Mg?
The correct symbol for MG cars contains the brand name in an octagonal frame. The letters taper at the edges and expand toward the middle to fill the entire space inside the octagon. As of 2021, the main color is black, and the background is white.
What is Mg the symbol for?
In chemistry, the symbol Mg represents magnesium. But the MG automobile company is not named after this element – its name is an acronym for Morris Garages.
