Natural History Museum Logo

Natural History Museum LogoNatural History Museum Logo PNG

Natural History Museum: Brand overview

Founded: 1881
Headquarters:
London, United Kingdom
Website: nhm.ac.uk
Logo downloads:
The Natural History Museum is one of the largest museums in the world, located in London. It was created in 1881. The collection of exhibits includes specimens from various fields of natural science. It is worth noting that the total number of copies exceeds 80 million. Conventionally, the museum’s collection is mainly based on the following five areas: botany, entomology, zoology, mineralogy, and paleontology. Most specimens have a significant historical and scientific value, given the museum’s history. The museum is famous for its huge collection of dinosaur remains. What is the figure of a diplodocus, which was in the central hall of the museum? It is worth noting that during the existence of this museum, several variants of the name were used, one of which is the “British Museum of Natural History.” Every year it is visited by millions of Britons and tourists. One of the reasons for its popularity is free entry. The number of employees exceeds 850 people. Also, based on the museum they are engaged in research in the main areas of activity. Given the recognizability of this institution, it is not surprising that it often flashes in the cinema.

Meaning and History

Natural History Museum Symbol

What is Natural History Museum?

This is one of the world’s most famous and oldest museums, which, as the name suggests, specializes in natural history. Also, he is the owner of a popular franchise.

For a long time, the museum was part of the British Museum. Officially, this institution became independent only in 1963.

Visual recognition of the brand is at the highest level, as the logo has not changed much throughout the museum’s history. Perhaps at least once, every resident of London and the entire United Kingdom saw him.

The logo itself consists of two parts: a word inscription and an emblem located on the left. It was the capital letter “N.” It used a modern sans-serif typeface with rounded corners. It looks powerful, as the height of the emblem is more than three lines of the main name. This letter is white with a black outline.

The main title, as mentioned above, is made in three lines. Each has one word written on it. It is worth noting that “Natural” and “History” are in bold type, while “Museum” differs somewhat in both the style of writing letters and the thickness of the lines. For the last line, the most modest and concise font is used, while the first two lines look more modern and progressive.

As a rule, a white and black color palette is used. However, new shades can be added to make the logo more attractive to the target audience, depending on the place where the logo is used.

Font and Colors

Natural History Museum Emblem

Each word element in the logo contrasts with the others. For example, if the emblem of the museum and the first two lines are made in a modern and elegant font, then the inscription “Museum” already looks more modest but also indicates the diversity of the collection that is available to every visitor. This contrast is indicated, for example, by the letters “U” because each of them is different from the others. In addition, you can look at the style of writing “T.”

As a rule, the logo is made in black and white. However, various collections, photographs, etc., can also be used as a fill for the emblem. It all depends on the representation of which collections occur at one time or another.

Natural History Museum color codes

Black Hex color: #000000
RGB: 0 0 0
CMYK: 0 0 0 100
Pantone: PMS Process Black C