Nutanix Logo

Nutanix LogoNutanix Logo PNG

The Nutanix logo is modern and tech-savvy. The emblem showcases organization, harmony, and ease in managing data storage and computation systems. Bright accents highlight the complex’s operational principles.

Nutanix: Brand overview

Founder:Dheeraj Pandey, Mohit Aron, Ajeet Singh
San Jose, California, United States

In 2009, the tech world saw the inception of Nutanix, a brainchild of Dheeraj Pandey, Mohit Aron, and Ajeet Singh, with its headquarters in San Jose, California. The venture embarked on a mission to reshape data center technology, focusing on crafting hyper-converged infrastructure and pioneering software-controlled storage solutions.

Two years after its foundation, in 2011, Nutanix rolled out its inaugural offering—the Nutanix Virtual Computing Platform. Notably, it was among the industry’s earliest hyper-converged solutions. The company’s growth trajectory was Nothing short of meteoric. Within two years, Nutanix eclipsed the $100 million revenue mark and garnered substantial venture capital injections, catapulting its valuation to over a billion dollars by 2013.

Fast forward to 2016, and Nutanix made its foray into the public market, amassing over $200 million through its Initial Public Offering (IPO). Despite its financial successes, the shift towards a software-centric, subscription-based revenue model presented its hurdles.

In today’s competitive landscape, Nutanix has matured into a key player that offers a hybrid cloud management platform. This versatile platform allows for the streamlined administration of private and public cloud ecosystems and storage solutions through a single interface. One cornerstone of the company’s ascent to prominence has been its original emphasis on demystifying complex data center configurations through hyperconvergence and software-managed storage. This foundational focus has empowered their clientele with greater operational agility and scalability.

Meaning and History

Nutanix Logo History

The company’s emblem was designed at its inception and has changed little over the years. The sole rebranding occurred when Nutanix introduced a hardware-software complex with a new operating principle. The main visual catch of the emblem—a bright accent—became more precise and structured in the second logo. This colorful element conveys the company’s forward-looking approach and emphasizes its rapid development.

What is Nutanix?

An IT company that creates virtual computing platforms by uniting servers under the management of a hypervisor through NOS software and a virtual CVM controller. Companies interested in the platform need to process and store massive data sets. Two out of the five largest companies in the world use the product.

2009 – 2014

Nutanix Logo 2009

The company name is written in thin, flexible, and wide blue letters. The name inherently contains the word “Nut.” This choice speaks to the strength, unity of the system, and cohesive work of the computers, which exist together like a shared shell. For operations, servers are grouped into unique clusters, linked as a single entity. The operating system establishes a unified NDFS storage matrix. Shared use of resources creates an extremely powerful computing platform.

The partially square shape of the letters hints at:

  • Clusters into which servers are grouped.
  • Storage cells for information.
  • The shape of the computers contributing to the platform’s creation.

Flexible glyphs resemble wires connecting to the servers. Light blue color serves as an archetype for cloud computing and virtual technologies.

The letter X is highlighted in a lime color, drawing attention. The symbol resembles a multiplication sign, indicating that Nutanix organizes cloud computing. It signifies multiplication. Connecting servers leads to high performance. Users can later add new nodes, increasing the system’s capabilities.

Lime emphasizes the theme of freshness. Nutanix’s idea has changed the approach to data storage principles.

2014 – today

Nutanix Logo

The 2014 logo resembles the previous one. Yet, the blue shade has darkened, and the letter X consists of two differently colored elements.

Dark blue indicates the growth of experience and professionalism of the team. Despite being founded in 2009, true hyperconvergence only emerged in 2014 after years of development. This was followed by the addition of new and technically more potent clusters. NX-3000, 6000, and 7000 series were introduced. This evolution and technical refinement are captured in the logo’s color.

The color also speaks to the company’s expansion and maturity. By 2014, Nutanix had received $310 million in investments and opened offices on all continents. The shade points to major clients; 81 companies from the Forbes 100 list use the platform. Even U.S. government agencies utilize Nutanix products for data storage.

The dual-color design of the letter X points to:

  • Symbols of “greater than” and “less than,” drawing an analogy to calculations.
  • Data exchange, showing information flows into the virtual environment and back.
  • Unification of individual computers into a single entity. The system’s feature is that the user operates in applications as if on a single computer, although multiple servers are involved.

In 2022, it was revealed that financial reports had been falsified since 2014, leading to investigations and the firing of 4% of employees in 2023.

Font and Colors

Blue is the primary color in the logo. It represents computer technology and indicates technical excellence and logical structuring of cloud systems.

The font of the name resembles Tactic Round Exd Bld. The inscription includes a unique letter X, with one solid glyph and another broken into two parts. This technique indicates that disparate computers are unified in a virtual environment. At the same time, information is fragmented and stored on the physical media of each server.

Nutanix color codes

Safety BlueHex color:#154488
RGB:21 68 136
CMYK:85 50 0 47
Pantone:PMS 7687 C
Yellow GreenHex color:#a8ca39
RGB:168 202 57
CMYK:17 0 72 21
Pantone:PMS 376 C