When you look at the Nutrilite logo, you can immediately see that the products are based on natural ingredients. Each remedy is filled with beneficial compounds and trace elements derived from plants. Therefore, the use improves health.
Nutrilite: Brand overview
Founded: | 1934 |
Founder: | Carl F. Rehnborg |
Headquarters: |
United States |
Meaning and History
The inspiration for the emblem was nature itself. Based on her motives, the designers have created a harmonious visual image that matches its theme. It emphasizes that natural sources are the basis for obtaining vitamins.
The Nutrilite brand chose a green square to visualize the idea, divided into two triangular fragments. Moreover, they have a different color: one is neon green, the other is dark spruce. A small branch with five leaves is located diagonally in the center. Below the graphic is the brand name, in capital letters with a wide breakdown.
What is Nutrilite?
Nutrilite is a world leader in vitamins, dietary supplements, and food additives. They help fill gaps in nutrition, support the body, and strengthen health. The brand’s founder is Carl F. Rehnborg, who first introduced his innovative products in 1934.
Font and Colors
The logo uses a medium-sized serif typeface. Printed characters are in upper case. “L” and “E” have the same bottom elements – in the shape of an inverted parenthesis. The letter “R” has a non-closed connection. The emblem’s color scheme consists of white and two shades of green – light green, spruce.
Nutrilite color codes
Cadmium Green | Hex color: | #00662f |
---|---|---|
RGB: | 0 102 147 | |
CMYK: | 100 0 54 60 | |
Pantone: | PMS 356 C |
Kelly Green | Hex color: | #5fbd36 |
---|---|---|
RGB: | 95 189 54 | |
CMYK: | 50 0 71 26 | |
Pantone: | PMS 802 C |
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |