Olympics Logo

Olympics LogoOlympics Logo PNG

The emblem of the competition is a symbol of unification. The Olympics logo indicates the commonwealth of the countries participating in the games, the teamwork of athletes, and the various types of competitions that form a single sporting event.

Olympics: Brand overview

Olympics are popular sports competitions held internationally. Every four years, teams from more than 200 countries compete in 26 or 15 sports, depending on the program (it is winter and summer). A pre-selected city is responsible for organizing the event. To do this, he must submit an application, go through all the necessary procedures, prove his worth, and receive more than 50 percent of the commission’s votes at the final stage. Cities are fighting for the right to host the Olympic Games because it is prestigious and profitable, despite the high costs.

Meaning and History

Olympics Logo History

International competitions are associated with an ancient Greek tradition. It is believed that in 776 BC. NS. the Greeks began to organize sports events with religious overtones. They were held every four years, and the period between them was called the Olympiad and was used as a special system for measuring time. The location has always been the same – the small town of Olympia. There were organized ritual competitions in honor of the supreme god Zeus, and the winners were immortalized in statues. With the arrival of the Romans, Olympic Games were banned as a pagan practice.

It was not until 1894 that the multi-sport events were restored, although there had been other attempts to bring them back. Gradually, the competition was divided into two seasons because it was impossible to show winter sports in the summer. As it developed, the Olympics had their symbols, where, in addition to talismans, slogans and hymns, there was an emblem with the image of five rings. It is still used today, decorating the flag since 1913.

What is Olympics?

These are international sports games that have existed since the 19th century. They have their scheme and frequency – once every four years. The first competitions took place in Greece (in 1896), more recently in Japan (in 2021).

1913 – 1986

Olympics Logo 1913-1986

Almost all the symbols of the games were invented by Pierre de Coubertin, the creator of the International Olympic Committee. He was an intellectual, historian, and educator. The most important thing in schooling Pierre considered physical education, as in Ancient Greece. He never managed to introduce his ideas into the French education system, but he revived the Olympics, which he always romanticized.

As a result, Pierre de Coubertin came up with the famous logo of five interconnected rings of different colors. They were originally colored green, yellow, red, black, and blue. So the designer tied the flags of competing countries together, taking several colors from each. At the same time, the rings corresponded to the continents, which was supposed to show the global nature of the competition.

It was rumored that the five-ringed symbol was of ancient Greek origin. They were allowed in by two American TV presenters who came to the city of Delphi and saw very similar rings carved in stone at the stadium. As it turned out, these attributes did not appear under the Greeks, but in 1936, when a ceremony of standard-bearers was held in Delphi in honor of the next games.

When creating the Olympic emblem, Pierre de Coubertin was not inspired by the history of Ancient Greece at all. He made a five-ring symbol similar to the USFSA logo, which featured two intertwined rings in red and blue. The Olympic Games flag made its official debut in 1920 in the Belgian city of Antwerp. Due to the lack of standardization, the pattern could change in the height and density of the rows and the width of the lines. The final version was adopted in 1957. It was approved by the members of the IOC, based on the most successful, in their opinion, modification of the original.

1986 – 2010

Olympics Logo 1986-2010

An unknown designer developed the new version of the emblem. The International Olympic Committee instructed to make empty spaces at the joints of the rings so that the five elements do not merge. This was required by outdated printing technology. Only one-color versions of the logo remained solid.

2010 – today

Olympics Logo 2010-present

In 2010, the empty areas between the rings were painted over. The artists returned integrity to the Olympic symbol and brought it close to the original, which Pierre de Coubertin created in 1913. The modern version differs from the old one in thin and neat lines. The colors have not changed – the designers have updated only the shades.

Tokio 2020 Olympics Logo

Tokio 2020 Olympics Logo

Developers adapt the Olympics emblem for each game so that each season has its decals. At the same time, traditional rings always appear in all versions. They are usually depicted below, under the host city’s symbol.

Such elements of identity are created 4-5 years before the start of the event. The presentation of the original logo of the Tokyo 2020 Olympic Games took place in 2015. It had a T-shape to represent the team tomorrow and the name of the city. But the symbol proposed by Kenjiro Sanro was never used. Another designer noted that his work was similar to the chosen emblem and filed a lawsuit demanding damages. In response, the organizers of the international sporting event abandoned their decision and re-ran the competition for the best logo.

In 2016, the version proposed by Asao Tokolo won. At first glance, this is a simple abstraction, but it has a hidden meaning. The checkered pattern conveys the idea of ​​unity. It consists of squares and two types of rectangles to symbolize diversity. The quadrangular figures are arranged in a circle and painted in the indigo color characteristic of Japanese culture. Below, between the graphic part and the Olympic rings, the inscription “TOKYO 2020” is inscribed.

Olympics: Interesting Facts

The Olympic Games are a major international event featuring athletes competing in various sports worldwide. With ancient roots and a modern incarnation that promotes peace and unity, the Olympics represent the pinnacle of athletic achievement.

  1. Ancient Beginnings: Originating in Olympia, Greece, around 776 BC, the ancient Olympics honored Zeus and included sports like running, boxing, and chariot racing.
  2. Modern Revival: In 1896, Baron Pierre de Coubertin revived the Olympics in Athens, Greece, to foster peace and unity. Fourteen countries participated.
  3. Winter Olympics: Started in 1924 in Chamonix, France, the Winter Olympics feature snow and ice sports, expanding the Olympic tradition.
  4. Olympic Flame and Torch Relay: A tradition dating back to ancient Greece, the modern torch relay began in 1936, symbolizing the link between the ancient and modern Games.
  5. Olympic Rings: The five interlocking rings represent the world’s continents and the global unity of the Games. They were introduced in 1913.
  6. Global Participation: All United Nations member states are represented in the International Olympic Committee (IOC), promoting wide participation.
  7. Political Boycotts: The Games have experienced boycotts, like the 1980 Moscow Olympics, which were boycotted by 65 countries due to the Soviet invasion of Afghanistan.
  8. Legendary Athletes: Athletes like Michael Phelps, with 28 medals, and Usain Bolt, known for his sprinting records, have become Olympic legends.
  9. Gender Equality: The Olympics initially only included male athletes. Women first competed in 1900, and efforts towards gender equality have increased.
  10. Paralympics: Following the Olympics, the Paralympic Games highlight athletes with disabilities. They started in 1960 in Rome and emphasized inclusivity.
  11. Impact on Host Locations: Hosting the Olympics requires extensive preparation and investment, often leading to lasting infrastructure improvements and economic benefits.
  12. Olympic Truce: This tradition calls for a global ceasefire during the Games, reflecting the ancient Greek practice of pausing conflicts for the event.

The Olympics symbolize global unity and sporting excellence, bringing together diverse cultures and promoting humanity’s values through sport.

Font and Colors

Olympics Emblem

Intertwining rings are great for an international event because they represent a connection. They are connected in two rows in the shape of the letter “W.” Their symbolism was also noted by psychoanalyst and psychiatrist Carl Gustav Jung, who considered interlocking rings to be the long before the Olympic Games logo was created a personification of people and continuity. There are similar motives in other spheres of life: for example, in Freemasonry, marriage rituals, sacred geometry. This idea is based on the properties of the Vesica Piscis mathematical form created by the intersection of two identical discs.

The lettering on the logos changes every four years because the host cities are developing their own identities. But the five-ringed symbol always has a traditional shape and a classic palette. Each segment has a different color: red, green, black, yellow, and blue. They represent the five continents whose inhabitants take part in international sports competitions.

Olympics Symbol

At the same time, colors are not tied to any specific parts of the world because Pierre de Coubertin did not put such a meaning in them. He chose the palette on a different principle. The “father” of the Olympics tried to make sure that the six colors could represent the flags of all countries of the world, without exception. That is, if the rings represent inhabited continents, then their color scheme symbolizes individual states.

Olympics color codes

Green BlueHex color:#0081c8
RGB:0 129 200
CMYK:100 36 0 22
Pantone:PMS 7461 C
Bright YellowHex color:#fcb131
RGB:252 117 49
CMYK:0 30 81 1
Pantone:PMS 137 C
AmaranthHex color:#ee334e
RGB:238 51 78
CMYK:0 79 67 7
Pantone:PMS 1787 C
Pigment GreenHex color:#00a651
RGB:0 166 81
CMYK:100 0 51 35
Pantone:PMS 354 C
BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C

What do the 7 Olympic rings represent?

The opinion that there are 7 Olympic rings is wrong. There are 5 of them since they denote only inhabited continents: America (two under one ring), Africa, Europe, Asia, and Oceania (the sixth continent Australia is included in it), and the Arctic and Antarctic are not inhabited.

What do the 5 Olympic rings stand for?

The 5 Olympic rings represent the parts of the world whose representatives compete in the Olympic Games. These are Europe, the Americas, Africa, Asia, and Oceania. The rings are painted in the colors of the flags of the participating countries: green, blue, red, yellow, black.

What is the 2020 Olympic logo?

The 2020 Olympics was supposed to take place in Tokyo, so its logo is Japanese-style. It was a circle formed from a checkered pattern called “ichimatsu moyo” and dates back to the Edo period.

Who designed the logo for Olympics?

The logo of the Japan Olympics was designed by Tokyo Zokei University graduate designer Asao Tokolo. He used several references to ancient Japanese culture.