The Royal Air Maroc logo reflects the airline’s national pride and its connection to the country’s rich cultural history. It also conveys the image of a reliable, authoritative carrier committed to delivering the highest-quality service.
Royal Air Maroc was formed on June 28, 1957, through the merger of Air Atlas and Air Maroc, shortly after Morocco gained independence from France in 1956. The new national carrier began with a small fleet of DC-3 and DC-4 aircraft. Its creation was linked to Morocco’s need for direct international connections and a stronger transport system for the new state.
In 1958, Royal Air Maroc operated its first international flight from Casablanca to Paris. During the 1960s, the airline expanded its network and added modern aircraft such as the Sud Aviation Caravelle, allowing longer services and improved passenger comfort. In 1970, it entered the jet era with Boeing 727-200 aircraft, increasing range and operational capacity.
By 1975, the airline launched transatlantic flights to New York, becoming the first African carrier to offer regular service between Africa and the United States. In the 1980s, the Boeing 737 and 757 aircraft served short- and medium-haul routes. In 1993, Morocco began partial privatization by selling 20 percent of the company to private investors.
In 1998, Royal Air Maroc created Regional Air Lines for domestic and short international routes. In the early 2000s, it built Casablanca into a hub linking Europe, Africa, and the Middle East. The airline marked its 50th anniversary in 2007. In 2011, it ordered five Boeing 787 Dreamliner aircraft, becoming the first African airline to invest in the type, and received its first 787 in 2015. In 2018, it announced plans to join Oneworld and became the alliance’s first African member on April 1, 2020.
Meaning and History
What is Royal Air Maroc?
Morocco’s national carrier, based in Casablanca, is known as a bridge between Africa, Europe, and the Americas. The company operates a diverse fleet, including Boeing 787 Dreamliners and Boeing 737 MAX aircraft, serving an extensive network of routes across four continents. A distinctive feature of the airline is its Safar Flyer program, one of Africa’s first loyalty programs, offering privileges tailored to the regional context.
1957 – 2008
The Royal Air Maroc airline was established shortly after Morocco gained independence, so its logo is closely tied to the national flag. It features the main national emblem, the pentagram. As a national religious symbol, it represents the five pillars of Islam, but for the airline, the five-pointed star signifies authenticity.
Designers presented it in a stylized form, with gaps at the intersections of the lines, giving the emblem a sense of lightness and airiness appropriate for the aviation industry. The pentagram is enclosed within a circle and crowned, reflecting the airline’s royal status. This symbolizes luxury, prestige, and impeccable quality.
Symmetrical bird wings, each with four feathers, flank the design, representing flight and linking Royal Air Maroc to air travel. Below, the brand name is written in both Arabic and English. The English text uses a bold, rounded font that harmonizes with the drawn elements. The logo is colored maroon, a color associated with perseverance, bravery, and strength in Moroccan culture.
2008 – 2013
The designers kept the emblem’s composition but changed its proportions. As a result, the pentagram, wings, and crown were slightly reduced. This emphasized the brand name, increasing recognition among local passengers and foreign tourists alike. The font was completely redesigned: both Arabic and English letters became narrower. This lettering style highlights the airline’s high dynamism.
The brand now uses red instead of maroon. Although it is not associated with the Moroccan flag, it carries other meanings. The bright red logo helps the carrier connect emotionally with customers and conveys positive flight experiences. It also symbolizes the vibrant energy that underpins Royal Air Maroc’s efficient operations.
2013 – today
This emblem is identical to the one adopted in 1957. The company continues to use the crown to signify its prestigious status, the wings to symbolize aviation, and the five-pointed star to demonstrate national pride. The logo’s maroon color looks luxurious and professional, while the traditional, bold font conveys stability, longevity, and reliability. The decorative contours of the letters evoke elegance, creating the image of a premium, high-class airline.
2018 – today
In 2018, Royal Air Maroc became the first African airline to sign a contract with the international alliance Oneworld. A new logo based on the old design was created to mark this significant event. The new version features a lighter shade of red, giving it a fresh, modern look.
The lettering style has changed: each word starts with a capital letter, and the font has a harmonious, rounded shape with balanced stroke thickness. The airline’s name is written in Arabic at the top and in English below. This reflects its cultural heritage and international presence, aiming to attract a wide audience of local passengers and foreign tourists.
The emblem symbolizes excellence and status by using the royal prefix “Royal” in the brand name. The crown reinforces this message: its noble design showcases the airline’s prestige. The pentagram image reflects the connection to Moroccan heritage and culture, reminiscent of traditional local ornaments. The small five-pointed star atop the crown symbolizes high-quality standards and the pursuit of perfection.
Font and Colors
The logo uses a simple, easy-to-read font that feels modern and versatile.
The logo’s color palette includes red, gold, and white. Red appears in a circle with a star, symbolizing Morocco’s national colors and emphasizing the airline’s ties to the country. Gold is in the crown above the circle, symbolizing luxury and the brand’s royal status.
The Royal Air Maroc emblem’s font and color scheme make it easy to recognize and reflect the airline’s core values and ideals.





