Royal Air Maroc logo is a bright and unique image that reflects the core values and philosophy of the company. It consists of different elements, each with its own meaning, and emphasizes important aspects of the brand.
The upper part of the logo represents a red circle with a star inside, symbolizing Morocco’s national flag and emphasizing the airline’s relationship with this country. Above the circle is a crown, representing luxury and royal dignity.
On either side of the circle are wings, symbolizing freedom, speed, and the ability to fly. They accentuate the airline’s desire for safety and comfort for its passengers.
At the bottom of the symbol is the brand name in Arabic and English, highlighting the brand’s international status and global presence.
The identity is a powerful sign that reflects its philosophy and principles. It expresses a desire for comfortable, safe flights and a connection with Moroccan culture and history.
Royal Air Maroc’s visual identity encompasses a luxurious and regal style that emphasizes a high level of service and comfort. It defines the brand’s international status and global orientation, confirming it through the use of English in the logo. Moreover, the uniqueness of the design emphasizes the innovative approach to the development of air transportation and the continuous improvement of its services.
Royal Air Maroc: Brand overview
Founded: | July 1953 |
Founder: | Moroccan Government |
Headquarters: |
Casablanca-Anfa Airport Casablanca, Morocco |
Website: | royalairmaroc.com |
Meaning and History
1957 – 2008
2008 – 2013
2013 – today
2018 – today
Font and Colors
The logo uses a simple, easy-to-read font, making it modern and versatile.
The color palette of the logo includes red, gold, and white. Red is used in a circle with a star, symbolizing the national colors of Morocco and emphasizing the airline’s ties to that country. Gold is present in the crown above the circle and symbolizes luxury and the royal status of the brand.
The font and the color scheme of the Royal Air Maroc emblem contribute to easy perception and recognition, reflecting the airline’s core values and ideals.
Royal Air Maroc color codes
Pigment Red | Hex color: | #e81e25 |
---|---|---|
RGB: | 232 30 37 | |
CMYK: | 0 87 84 9 | |
Pantone: | PMS 485 C |