STORM+SHELTER Logo PNG
STORM+SHELTER logo represents a creative video studio known for originality and innovation. It combines art, technology, creativity, and precision, blending tradition with modernity.
STORM+SHELTER: Brand overview
| Founded: | 2013 |
| Headquarters: | Cardiff, South Wales, UK |
| Website: | stormandshelter.com |
Founded in 2013, STORM+SHELTER is a Cardiff-based video production enterprise operating out of South Wales, UK. This creative powerhouse specializes in the creativity and execution of commercials, branded narratives, and animated content through diverse visual media.
Initiated by a collective of video connoisseurs, STORM+SHELTER embarked on its journey in visual storytelling, focusing on branded content and commercials. Over time, they branched out, broadening their portfolio to encompass a range of media content, from case studies and educational videos to documentaries and social content.
They have earned their stripes by catering to a wide array of prominent clientele, including corporate giants like Amazon, Twitter, O2, and Yamaha. In recent years, STORM+SHELTER underwent a facelift, unveiling a refreshed visual identity, a creative brainchild of the local firm Toward.
Even a decade into the business, STORM+SHELTER’s core mission remains undeterred – to create compelling narratives through video production endeavors. This commitment to their craft has led to their evolution into a reputable agency in South Wales, continuing to churn out a stellar body of work in commercial and branded video content.
Despite being relatively young in its life cycle, STORM+SHELTER has curated a commendable portfolio showcasing its adeptness at delivering high-quality video content. Rooted in its Cardiff base, the company continues to build on its standing as a reliable partner in video production.
Meaning and History
What is STORM+SHELTER?
STORM+SHELTER is a British video studio that creates creative content in various genres – from full-length films to short clips. It was founded by a group of like-minded friends who form the company’s core. The studio was established in 2013, and the headquarters are located in Cardiff, South Wales.
2013 – 2015
2015 – 2019
2019 – 2023
2023 – today
The STORM+SHELTER logo is a visual metaphor for the intense union of creativity and order. The design’s clear minimalism emphasizes the video studio’s ideas, making them tangible. The concise and strong text is at the center of the composition, where every detail is meticulously considered.
The Founders Grotesk font is the logo’s bold and precise voice, conveying confidence and professionalism. The uppercase letters amplify the sense of significance, while the “+” symbol skillfully achieves the balance between the longer “STORM+” and the shorter “SHELTER. ” This symbol is an anchor, maintaining equilibrium and adding dynamism to the composition.
The “+” symbol is the focal point. It connects the words, symbolizing the fusion of ideas and actions. Its form subtly references a camera crosshair or editing marks, underscoring the studio’s connection to video production. This element speaks to precision, detail, and an unwavering pursuit of excellence.
The black-and-white color scheme effectively serves as a backdrop, allowing the content to take center stage. The contrast between the black text and white space sets a rhythm, creating a sense of order essential for dealing with the chaotic nature of creativity.
STORM+SHELTER is a paradox: a storm of ideas and a reliable refuge for their realization. The logo conveys this duality through the structured font, which seems to restrain energy, and the “+” symbol, which unites opposites into a cohesive concept.
The design is versatile and adaptable to any format—crafted to be a universal tool. It represents a studio capable of transforming the chaos of inspiration into structured, impactful projects ready to captivate screens and hearts.
