Syoss is one of the cosmetic lines launched about ten years ago by Schwarzkopf, part of Henkel. The trademark sells hair and scalp care products. It owns one of the largest assortments of professional paints for home use with salon results.
Meaning and History
The appearance of an individual logo accompanied the release of the Syoss series. She had to demonstrate the high status of beauty products and show impeccable taste. To do this, the developers settled on a minimalistic version, where there is nothing superfluous – only basic information about the trademark. Since this is a young brand, it has only one logo.
The visual identification mark consists of several inscriptions. The largest is “Syoss.” It is located at the top of the logo. Below the horizontal gray line is the phrase “Professional performance,” ungrouped into two tiers. The zest is introduced by the letter “y” with a truncated leg.
Font and Colors of the Emblem
There are two types of typefaces in the emblem, but they both belong to the Sans Serif category – simple, smooth, chopped. The color of the logo is monochrome and consists of black (lettering) with white (background).