holding Logos and Brands
Holding companies that manage portfolios of businesses in various industries are presented in the “Holding” section. Berkshire Hathaway, SoftBank, Tata Group, Samsung C&T, and dozens of other companies control subsidiaries spanning the telecommunications and food industries. The logos of holding companies tend to be abstract symbols and restrained monograms, denoting a super-brand level of management that stands above specific goods and services. The brands in this section represent the top floor of corporate architecture, where strategic assets are united under a single sign.
