Jacobs Logos and Brands
The Jacobs coffee brand, owned by JDE Peet’s (formerly Jacobs Douwe Egberts), forms the content of the “Jacobs” section. The brand dates back to 1895, when Johan Jacobs opened a coffee shop in Bremen, and over the past century, it has become one of Europe’s leading coffee brands. The Jacobs logo, featuring a crown and the brand name, has undergone several transformations while retaining its association with German coffee tradition. This section is dedicated to the brand’s visual identity, which is a market leader in ground and instant coffee in Germany, Eastern Europe, and the CIS.