Lisbon Logos and Brands
The capital of Portugal, a city on seven hills at the mouth of the Tagus River, defines the geographical context of the “Lisbon” section. TAP Air Portugal, Lisbon’s tram 28, Benfica and Sporting football clubs, universities, and municipal structures are included in this category. The visual signs of Lisbon’s organizations have absorbed images of azulejos, sailing ships from the Age of Discovery, the Belém Tower, and the hilly streets of Alfama. The section brings together the emblems of brands rooted in the city’s life, where a medieval atmosphere coexists with a rapidly developing technological scene and start-up culture.

