low-budget Logos and Brands

Brands targeting consumers with limited budgets are grouped in the “Low Budget” section. Budget hotel chains, no-frills airlines, mass-market clothing brands, and manufacturers of inexpensive electronics fall into this category. Motel 6, Primark, Xiaomi, and other budget brands prove that affordable prices and acceptable quality can coexist. The logos of budget brands tend to be concise in form and message, visually indicating that the products are designed for the mass market.