Milwaukee Logos and Brands

Wisconsin’s largest city, renowned for its brewing heritage, music, and motorcycles, stands at the center of the Milwaukee section. The Milwaukee Bucks and Milwaukee Brewers, Harley-Davidson headquarters, Marquette University, and city institutions form the pool. Beer kegs, motorcycle roars, and the shores of Lake Michigan define Milwaukee’s visual code. The section groups together the emblems of organizations rooted in the city, where German brewing traditions, jazz clubs, and roaring Harley engines have created a unique Midwestern atmosphere.