mobile game Logos and Brands
Games for smartphones and tablets, which generate more than half of the global gaming industry’s revenue, fill the Mobile Game section. Candy Crush by King, PUBG Mobile by Krafton, Genshin Impact by HoYoverse, Clash Royale by Supercell, and Among Us by InnerSloth have turned the mobile screen into the planet’s main gaming playground. Each game has its own logo, which serves as both an app store icon and a franchise mark on merchandise. Brands in this section operate in a market where free downloads with monetization through microtransactions have become the dominant business model, and a single hit can generate billions of dollars annually.
