scotch Logos and Brands

Scottish whisky, aged in oak barrels in Scotland and protected by a geographical indication, defines the theme of the “Scotch” section. Johnnie Walker, with its striding gentleman, Glenfiddich, with its stag, Macallan, Chivas Regal, and Laphroaig, represent the regions of Speyside, Highland, Islay, and Lowland. Some distilleries date back to the 18th century, and their emblems feature heraldic animals, castle silhouettes, and Celtic motifs. The section brings together the visual symbols of brands that produce one of the most strictly regulated alcoholic beverages in the world, from malted grain to sealed bottle.