Sunderland Logos and Brands
The city of Sunderland in northeast England, known for its shipbuilding past and football club, defines the content of the “Sunderland” section. Founded in 1879, Sunderland AFC has gone from dominating the early years of English football to dramatic falls into the lower divisions, and the Netflix documentary series Sunderland ‘Til I Die has brought global attention to the club. The Stadium of Light, built on the site of a former coal mine, seats 49,000 spectators and dominates the city. The logos of the club, the stadium, and related institutions carry the heritage of a working-class city where football remains the main social bond.