Thredup Logo

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Thredup: Brand overview

Founder:James Reinhart
Massachusetts, United States
In 2009, James Reinhart, in collaboration with Chris Homer and Oliver Lubin, founded ThredUp, an innovative online platform for trading used clothing, primarily women’s and children’s clothing. They came up with an original approach – a “cleaning kit” – where customers were sent pre-paid packages into which they could load their used clothing to send for resale.

With over $300 million in financial backing from high-profile investors like Goldman Sachs and Upfront Ventures, ThredUp has expanded its horizons. In 2016, the company started selling men’s apparel and then expanded to include handbags, shoes, and other accessories. Notably, by 2020, ThredUp had collected over 100 million different used items and has re-sold over 125 million units to date.

In 2021, the company went public, earning a spot on the Nasdaq exchange and a valuation of over $1.2 billion. Today, as a leading online thrift store, ThredUp is firmly positioned to change consumer attitudes by encouraging them to choose used clothing as their primary option.

Meaning and History

Thredup Logo History

2009 – 2013

Thredup Logo 2009

2013 – 2014

Thredup Logo 2013

2014 – today

Thredup Logo

Thredup color codes

BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C