Ubuy Logo

Ubuy LogoUbuy Logo PNG

The Ubuy logo conveys global reach, convenience, and variety, emphasizing the company’s commitment to providing customers worldwide with access to a wide selection of products from different categories. The design highlights the simplicity and efficiency of online shopping, making the platform a universal solution for international purchases. It offers quality products and convenient service regardless of customer location.

Ubuy: Brand overview

In 2012, Abdulwahab Al-Othman and Dari Al-Abdulhadi launched Ubuy in Kuwait. The venture was conceived as an international e-commerce platform designed to bridge the gap between shoppers looking to buy products from global brands. What started in Kuwait quickly expanded beyond the country’s borders, and Ubuy is now present in over 180 countries around the world.

To realize its global ambitions, Ubuy secured financial backing from prominent Kuwaiti investors. These funds have enabled alliances with retailers from regions such as the US, UK, and China, making it easier to ship goods overseas. Ubuy prides itself on its extensive catalog of over 100 million products ranging from fashion apparel and electronics to beauty products.

The main principles of Ubuy are competitive prices, fast delivery, and a convenient payment system. Recognizing the importance of on-time delivery, Ubuy has worked to build its logistics infrastructure, opening warehouses in critical markets to speed up delivery times.

Today, Ubuy is a testament to its global reach, serving over 10 million consumers and offering its online platform in multiple languages to cater to the diverse needs of its users. The company continues to operate from its headquarters in Kuwait, and its CEO is Abdulwahab Al-Othman. As Ubuy moves forward, it has confidently positioned itself as a leading cross-border e-commerce player, competing with giants such as AliExpress in the vast digital market.

Meaning and History

Ubuy Logo History

What is Ubuy?

Ubuy was founded in 2012 by Abdulwahab Al-Othman and Dhari Al-Abdulhadi with a vision to deliver premium products from the US, Japan, and Europe to shoppers around the world. Over the years, this vision has evolved into a global online shopping platform featuring products from over 50 countries and serving customers in over 180 countries. Ubuy’s wide range of products covers electronics, fashion apparel, home and garden, sports equipment, and more, catering to the diverse needs of shoppers around the world.

2012 – today

Ubuy Logo

The Ubuy logo captures attention primarily through its unique use of negative space. Against an orange square background, the white letters appear almost ghostly, creating a sense of mystery. This effect is due to the way the left side of the letter “b” and the right side of the letter “u” seem to blend with the surrounding space as if their edges have vanished. Meanwhile, the uppercase “U” is colored black and visually separated from the lowercase letters. It is shaped like a bracket, adding structure and organization to the logo. The bold font makes the text easy to read and noticeable.

The use of negative space in the emblem plays with perception, reminiscent of optical illusions often encountered in art classes. The black “U” in the shape of a bracket seems to embrace the other letters, bringing them together, much like a team captain supports their team during a game. The orange square in the background sets the mood and highlights the white and black letters as if a spotlight illuminates the most important elements in a dark room.