Xbox Series X & S Logo PNG
The Xbox Series X & S logo is familiar to many video game enthusiasts, as the consoles are sold worldwide and are better known for their content than their branding. Regardless, the emblem is considered universal and accompanies each console.
Xbox Series X and Series S grew out of Microsoft’s difficult Xbox One cycle. The 2013 console launched with a damaged image due to Kinect requirements, used-game restrictions, and a media-center focus, while Sony positioned the PlayStation 4 around players. Microsoft later removed Kinect from the bundle, cut the price, and released the Xbox One S in 2016 and the Xbox One X in 2017, proving that a two-model strategy could work.
Around 2016, Microsoft began its fourth console generation under the Project Scarlett name. The stronger version was known as Anaconda, while Lockhart was planned as a lower-cost model. At E3 in June 2019, Microsoft promised four times the performance of the Xbox One X, ray tracing, a fast SSD, and backward compatibility. In December 2019, Phil Spencer revealed the final tower-shaped Xbox Series X at The Game Awards.
On September 8, 2020, Microsoft announced Xbox Series S, a compact white console without a disc drive. Series X was priced at $499, while Series S entered at $299. Preorders opened on September 22 and sold out within minutes. Both consoles launched worldwide on November 10, 2020, the same day as Sony’s PlayStation 5, creating the largest launch in Xbox history by first-day reach.
The launch was weakened by supply shortages through 2021 and the delay of Halo Infinite, which arrived in December 2021 instead of launch day. In 2022, Microsoft announced a $68.7 billion deal to buy Activision Blizzard. The acquisition closed in 2023, adding Call of Duty, Warcraft, and Candy Crush to the Xbox ecosystem as Game Pass became Microsoft’s main retention tool.
Meaning and History
The ninth generation of Xbox consoles, the Xbox Series X & S, was finally released at the end of 2020, yet its development began much earlier, in 2016. Then Microsoft started developing a new lineup of gaming platforms. For most of its early stages, the concept was known as Project Scarlett. Under this name, the consoles were introduced to the general public in 2017. They received their logo even later, in mid-2019, just before the release of the first series of the two.
What is Xbox Series X & S?
Xbox Series X & S is a new lineup of gaming consoles released by Microsoft Corporation under the Xbox project. The platform features ninth-generation consoles on par with PlayStation 5, Stadia, and Luna. It was announced in 2017, although work on the project began a year earlier, in 2016. The Series X was launched in December 2019, while the Series S was released in November 2020.
2016 – 2019
The emblem primarily features the temporary name, split into two lines. The font used for the inscription vaguely resembles Tang Thin from Suomi Type Foundry, with some modifications. For instance, the “A” in the word “Scarlett” lacks a middle crossbar, the caps of both “T’s” are fragmented, the inner curve of “R” doesn’t reach the leg, and part of the vertical stroke in “E” is missing. A similar situation is observed in the top row, where the word “Project” is located: some glyphs are incomplete, while others are truncated. Yet, in both instances, the letters are identical in width, case, and style.
2019 – today
The logo was designed by the company and approved in 2001. The console’s name is positioned at the bottom and written in uppercase, medium-thickness, sans-serif letters. The focus is on the letter “B,” where the middle stroke extends beyond the left boundary. The protruding tip of the horizontal line was introduced in 2005. It is smoothly cut diagonally and slightly pointed. Below the brand name is the name of the new console, “Series X.” It is also in uppercase, black, bold, and blocky. The lines are center-aligned.
Above, the classic symbol for Microsoft gaming consoles is depicted as a large 3D sphere with two intersecting diagonal bands of contrasting colors (the sphere is black, and the bands are white). The updated logo version was released with the first ninth-generation console in 2019, concurrently with this series. The idea of the “X” symbol arranged diagonally, as if crossing the circle, originated in 2005. According to the developers’ concept, it is not a glyph but something luminous, a four-pointed star or a shiny reflection.
2020 – today
The logo for this gaming platform retains the same structure and design as the previous emblem. It consists of a circle with two diagonal bands that form an “X” where they intersect at the center. The top part of the lines is short, while the bottom is long, creating a 3D effect. As a result, the black sphere with white strokes appears voluminous. Beneath it is the brand name Xbox, written in uppercase letters. The letters are bold, sans-serif, and smooth. At the very bottom, the new product’s name, “Series S,” is located.
Font and Colors
The inscriptions on the logos of the ninth-generation consoles are set in a unique font named X360. This font is used in the emblems of all gaming consoles developed and released by Microsoft Corporation. In this case, the color palette is monochromatic, consisting of black and white.
