All Money In Logo PNG
When you look at the emblem, you hear rap sounds. The All Money In logo shows the stage costumes and musicians’ decorations. The symbols represent the studio’s recorded discs and the high income the teams will earn through collaboration.
All Money In Records began after Nipsey Hussle left Epic Records in 2010. Born Ermias Joseph Asghedom in Crenshaw, South Los Angeles, he released mixtapes independently since 2003 before signing with Cinematic Music Group and Epic in 2009. When Epic’s financial problems stalled his debut album, he walked away and built his own label.
In 2010, Hussle founded All Money In Records in Crenshaw with his brother Samiel Asghedom, known as Blacc Sam, along with Adam Andebrhanom and Stephen “Fats” Donelson. The label was built around independence: no outside investors, no outside control, and artists owning masters, rights, release timing, and distribution.
The first release was The Marathon on December 21, 2010, followed by The Marathon Continues in 2011 with YG and Dom Kennedy. In 2013, Hussle turned Crenshaw into a business statement through the Proud 2 Pay campaign, selling 1,000 physical copies for $100 each while keeping the digital version free. Jay-Z bought 100 copies, pushing the campaign into national music news.
Mailbox Money followed in 2014, and Hussle opened the Marathon Clothing store at Crenshaw and Slauson as part of his Community Over Everything vision. In 2017, All Money In partnered with Atlantic Records for Victory Lap while keeping control of the wider label. The album arrived on February 16, 2018, and later earned a Grammy nomination. After Hussle was killed on March 31, 2019, All Money In continued with artists such as J Stone and Cuzzy Capone, while his family kept control of the catalog.
Meaning and History
Nipsey Hussle was born in California’s Crenshaw (Los Angeles) area in 1985. His mother is African American, and his father is an Eritrean immigrant. Ermias Joseph grew up with his sister and brother and attended Alexander Hamilton High School. But he didn’t graduate because he ran away from home when he was fourteen and joined the Rollin’ 60s Neighborhood Crips, a street gang that was part of an even larger gang.
A year later (in 2002), the young man joined the creative multimedia movement Buttervision, part of Digital Guerrilla and led by Dexter Browne. He adopted his stage name there, and it has stuck with him since childhood. His close friend, Donte Monroe, known in music circles as Baby Gooch, gave him the nickname Nipsey Hussle long ago. The nickname comes from the famous comedian Nipsey Russell. Meanwhile, Ermias Joseph completed recording his first mixtape, Slauson Boy Volume 1.
When he was nineteen, he, his brother, and his father traveled to East Africa and spent some time there. The trip to his father’s homeland made a strong impression on young Asghedom, after which he became a social activist and an entrepreneur. He showed strong entrepreneurial instincts from an early age. As an 11-year-old schoolboy, he shined shoes, planning to shine about 100 pairs daily to buy school clothes. Over the years, the business grew, leading him, his brother, and two business partners to found Marathon Clothing.
After leaving Epic Records, singer Nipsey Hussle opened All Money In’s recording studio, reflecting on his experience “dealing” with money. The name is the motto, “All Money In, No Money Out.” It is his concept of economic self-realization offered to residents of black neighborhoods. Ermias Joseph Asghedom advocated entrepreneurship and wealth accumulation without investing in depreciating assets. After the studio launched, he earned revenue by signing recording contracts with many artists. These include Killa Twan, J Stone, Cuzzy Capone, Pacman Da Gunman, Cobby Supreme, and Bm. In other words, the brand founder’s story is one of money reflected in the brand’s identity. In 2019, Hussle was shot.
The symbolism of All Money In reflects financial concepts. At a glance, the logo clearly depicts a dollar sign. However, it represents it indirectly through a composite construction made of several elements.
In the center is the stylized letter “S.” It is large and wide, resembling a labyrinth and the number five. Atop it is a capital “A” in geometric style. It has two straight legs, a narrow rung, and a flat top. At the bottom (vis-à-vis) is a white square. It and the upper letter form a double cross, typical of the dollar sign. All elements sit on a black background, within a white ring embedded in a large black square.
Font and Colors
The logo has no inscriptions, and the lettering was once a graphic element unrelated to the text. Its color scheme is monochrome: black and white.