Corre La Licorne Logo PNG
The Corre La Licorne logo conveys the powerful force embodied in the company’s cars. The emblem hides a lot of persistence and energy behind a pleasant and refined facade. When looking at it, one can almost hear a roar and sense the readiness to spring into action.
Corre La Licorne: Brand overview
The French automobile company Corre La Licorne was founded by Jean-Marie Corre in 1901 in Levallois-Perret, France. In the early years, the company produced three-wheeled and four-wheeled motorcycles with engines obtained from De Dion-Bouton.
1906, the company ventured into automobile production by introducing the 6CV two-cylinder car. Subsequent models came in various families, from the 8CV to the 40CV, allowing Corre to expand its range. In the period leading up to the First World War, the company gained prominence as a manufacturer of reliable medium-sized cars, including trucks and cabs. It achieved an annual production volume of around 1,000 units.
When the Great War broke out, Corre La Licorne shifted its focus to producing military cars and trucks, thus demonstrating its ability to adapt in times of crisis. After the war, Corre returned to the production of passenger cars. The interwar period saw the production of sports coupes and roadsters, giving Corre a prominent place in the automobile industry of the 1920s and 30s.
Despite its innovative products and established reputation, Corre found it increasingly difficult to compete with larger automobile firms entering the market. Sales began to decline, and in 1937, the company launched its last new model, the 11CV.
World War II was a turning point for the company. Attempts to revive production in the post-war era were unsuccessful, and in 1949, Corre La Licorne was forced to close its doors, ending an impressive 45-year run.
Corre La Licorne’s legacy is embodied in the approximately 55,000 cars produced during its existence. These cars symbolize the company’s influence and innovation in the early French automotive industry, reflecting a bygone era of craftsmanship and ambition. Although Corre could not survive in a rapidly changing automotive world, its contribution to the industry remains crucial in French automotive history.
Meaning and History
What is Corre La Licorne?
It is a French automobile manufacturing company known for producing automobiles in the early 20th century. Founded by Jean-Marie Corré, the company originally produced bicycles and light automobiles. It produced various models, including small and luxury cars, and was known for its quality. Despite its early success, it ran into problems during the economic downturn and the rise of larger automobile manufacturers and ceased production.
1901 – 1949
The Corre La Licorne logo vividly represents the automaker’s name, “The Unicorn,” in French. It features a unicorn standing on its hind legs, facing left, symbolizing grace and power. The unicorn, painted in a dark maroon color, contrasts against a bright red background, making it stand out prominently.
The unicorn’s inclusion is a nod to the family crest of Waldemar Lestienne, a successful racing driver who enhanced the company’s image. Incorporating the unicorn from Lestienne’s crest adds historical and personal significance to the brand’s identity.
A white stripe runs vertically down the center of the emblem, adorned with intricate patterns and the brand name. This stripe adds sophistication and breaks up the red background, creating a balanced design. The patterns on the stripe add a whimsical touch.
The unicorn appears almost as if dancing, capturing elegance and movement. The bright red background highlights the unicorn and evokes passion and energy, qualities associated with the brand’s vehicles. The white patterned stripe adds intricacy and tradition, enhancing the overall aesthetic.
