The Darphin logo represents a brand with a rich history. The company’s recipes are based on fundamental research and proven practical results. The emblem alludes to the rich composition of oils that literally nourish the skin.
Darphin: Brand overview
Founded: | 1959 |
Founder: | Pierre Darphin |
Headquarters: |
Paris, France |
Website: | darphin.com |
Meaning and History
The brand logo is as simple as possible – verbal, expressing key information. This is done in the cosmetics industry to make the logo convenient to place on small labels and small containers with care products. In this regard, the emblem is classic. Moreover, from its foundation to the present day, the trademark had only one sign of visual identity.
It contains a two-word inscription. They are arranged in two lines: at the top – “Darphin” (brand name), below – “Paris” (location). The first word is written in bold wide lines. There are subtle serifs at the ends of the letters that make the massive characters very elegant. The lower part is made with a chopped grotesque with free inter-letter space and is separated from the upper half by two lines placed on the right and left.
What is Darphin?
Darphin is a cosmetic brand from the heart of France. It offers products developed in its laboratory based on natural ingredients and aromatic essences. Its founder is Pierre Darphin, who created the company in 1958. It is now owned by Estee Lauder.
Font and Colors
The emblem uses two types of typefaces: serif and sans serif. The upper inscription has small strokes along the edges, while the lower one is missing. The word “Darphin” is written with a dense arrangement of letters, “Paris” – with wide intervals between characters. The color palette includes only dark gray.
Darphin color codes
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |