The LEVEL logo looks modern and minimalist. It consists of two parts: a square divided horizontally into two equal parts in blue and green and the inscription LEVEL in big, bold letters on the right.
The square symbolizes the idea of balance and harmony that can be achieved through the travel and experiences offered by the airline. Blue is often associated with summer, freedom, and the sky, while green is associated with nature and ecology; it is the company’s careful attitude toward the environment.
The name LEVEL, written in bold letters, means the high level of quality, comfort, and safety the airline offers its customers.
The company’s identity is associated with the idea of accessibility and flexibility, providing customers with a variety of choices of tickets and services so that every traveler can find the right option for him.
LEVEL’s visual identity is perceived as a simple, concise, and recognizable brand symbol that reflects its values aimed at quality, comfort, and accessibility for all passengers.
Level: Brand overview
Founded: | 15 March 2017 |
Founder: | International Airlines Group |
Headquarters: |
Madrid, Spain |
Website: | flylevel.com |
Meaning and History
Level color codes
Eerie Black | Hex color: | #1c1c1b |
---|---|---|
RGB: | 28 28 27 | |
CMYK: | 0 0 4 89 | |
Pantone: | PMS Neutral Black C |
Bright Cerulean | Hex color: | #00abdb |
---|---|---|
RGB: | 0 171 219 | |
CMYK: | 100 22 0 14 | |
Pantone: | PMS 298 C |
Forest Green | Hex color: | #268e30 |
---|---|---|
RGB: | 38 142 48 | |
CMYK: | 73 0 66 44 | |
Pantone: | PMS 7739 C |