Lierac is a pioneering brand and a recognized leader in anti-aging products. He manufactures dermato-cosmetic preparations to eliminate skin imperfections on the face and body. The manufacturer, which has the status of a trademark and a laboratory, uses herbal ingredients with high-quality standards. The company is part of the Ales Groupe structure. Its head office is located in Paris (France).
Meaning and History
The time of the appearance of the emblem was 1974 when a cosmetologist launched his brand. It serves as an advertising sign, providing key information that communicates the main messages to potential buyers. In particular, the name of the brand that issued the product, its status, and location.
The corporate logo consists of three lines with one word each. The top row says Laboratories, the middle row says “Lierac” and the bottom row says “Paris.” The ends of the letters have an even cut, so they look like geometric shapes. They have even corners and perfect curves. The second word is the largest; the other two are small.
Font and Colors of the Emblem
The typeface used in the logo is characterized by clear geometry. All signs are even and strict. The font is smooth, printed, from the Sans Serif category, grotesque (sans serif). He made inscriptions in all lines, just in the first and last, the size of the characters is smaller than in the average. The logo color is a monochrome combination of black (letters) and white (background).