The producer of eyewear, perfumes, watches, pens, and jewelry uses a universal emblem that fits all kinds of goods. The Montblanc logo represents style and good taste, although it does not look too sophisticated – it has massive elements.
Montblanc: Brand overview
Founded: | 22 March 1906 |
Founder: | Klaus Johannes Voss, Alfred Neemias and August Eberstein |
Headquarters: | Hamburg, Germany |
Website: | montblanc.com |
Meaning and History
Visual recognition of the brand is at a high level. This was made possible thanks to the great popularity of Montblanc and the fact that their logo has not changed much since the creation of the trademark, namely since 1906.
Also, many potential buyers clearly associate the company’s name with the highest mountain in Europe – Mont Blanc. The logo itself consists of a word inscription made on two levels, as well as an emblem located in the upper right corner.
What is Montblanc?
This is one of the most famous brands in Europe if we talk about jewelry production. The company stands out from the competition with adequate prices and high-quality products.
The company name is in black capital letters. A modern bold sans-serif font was used. It would seem a classic option for word lettering, but some letters have a unique writing style. For example, the letter “A” does not have a horizontal line but instead has an upside-down triangle. In this way, associations with the mountains are created; after all, travel products are the basis of Montblanc’s production. In addition, the inside of the letter “B” looks quite interesting, as well as the slightly reduced size of the “C.”
The name itself is located inside the emblem, which depicts a six-pointed star, the background for which is a black circle. Also, the icon displays the snow-capped peak of Mont Blanc and looks harmonious in this logo.
It is worth saying that the Montblanc trademark logo looks elegant, harmonious, and balanced, even though black and white were added to the base of the palette. The laconic and minimalist logo is easily recognizable. Moreover, it will look perfect on any surface. Even if the buyer has not used the brand’s products for many years, just looking at the logo, he immediately recognizes one of the largest companies in Europe.
Font and Color
The company name used an elegant, modern sans-serif typeface. In order to immediately emphasize the connection with the largest mountain in Europe, the verbal inscription was made in two lines. Despite the laconicism in details, many symbols immediately catch the eye because of the unique style. It is he who distinguishes the logo from competitors, making it more interesting for the target audience.
If we talk about the color palette, black and white were chosen for the logo. Perhaps the emblem lacks brightness, but at the same time, a potential buyer immediately has many associations for which monochrome seems to be the best option.
Montblanc color codes
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |