electric brand Logos and Brands

Companies that position the electric nature of their products as a central element of their market promise are included in the “Electric Brand” section. Unlike traditional manufacturers that have added electric models to their existing model range, brands in this category were created around the idea of electrification. Polestar, Lucid Motors, NIO, and Fisker entered the market with a clean slate, without a legacy of gasoline- or diesel-powered engines. The logos of electric brands appeal to minimalist, technological forms, conveying an image of innovation born in the era of energy transition.