Orlando Logos and Brands

The city of Orlando, Florida, serves as the unifying factor for the “Orlando” section, which brings together logos of brands, teams, and organizations associated with one of the United States’ most visited cities. Orlando is best known as the theme park capital of the world, home to Walt Disney World, Universal Studios, and SeaWorld, and a city with a growing sports infrastructure, including NBA and MLS teams. The brands in this section are united by their geographic connection to Orlando, whether through their headquarters, home arena, or main area of activity. The visual symbols of Orlando brands draw on local imagery, from the sun and palm trees to those of Central Florida.