Vichy Logo

Vichy LogoVichy Logo PNG

The Vichy logo shows that the fame and popularity of the brand are associated with a fundamental approach to the manufacture of cosmetics. Each product is the result of careful laboratory research. The emblem guarantees an excellent and lasting result.

Vichy: Brand overview

Vichy is one of the L’Oréal brands. Its products belong to the active cosmetics segment and contain thermal water from the Lucas spring. The range includes premium products for rejuvenation, sun protection, skin, and hair care.

Meaning and History

Vichy Symbol

There is nothing superfluous on the trademark logo. The minimalistic black lettering on a white background fits in with Vichy’s purity concept. For the same purpose, the designers chose a strict sans-serif font. Despite its simplicity, it looks quite stylish: long, straight lines with cut edges emphasize the harmony of shapes. The developers deliberately abandoned bright and non-standard elements to associate the brand name with natural beauty.

The top line contains the word “Vichy.” It is depicted in large printed characters. Below is the inscription “Laboratories,” which is made in small capital letters. But even such a clear contrast does not interfere with the visual perception of the emblem.

What is Vichy?

Vichy is a French cosmetic brand best known for its anti-aging, moisturizing, and sun protection product lines based on thermal water. It also has products for problem skin and hair. It belongs to L’Oréal and is part of the Active Cosmetics group. It first appeared in 1931.

In addition to the wordmark with the words “Vichy Laboratories,” this brand has an emblem in the letter “V.” It looks like a splash of water, from which drops and splashes scatter in all directions. The fact is that the company produces dermatological cosmetics based on liquid from thermal springs. Hence, such a graphic image appeared. By the way, the word “Vichy” on the logo designates the trademark and the name of the commune where the Lucas geothermal spring, unique in its properties, is located. Its mineral water is the main “secret” ingredient of the manufacturer.

Vichy: Interesting Facts

Vichy, part of the L’Oréal group, makes skincare products using special mineral water from France’s Vichy region.

  1. Origins and Beliefs: Dr. Prosper Haller, a skin doctor, started Vichy in 1931 at France’s Vichy Thermal Center. He believed in the health benefits of Vichy’s mineral-rich water for good skin, which he thought was key to looking great and feeling well.
  2. Vichy Mineral Water: This water, the core of Vichy’s products, comes from French volcanoes and gains 15 minerals as it flows through volcanic rocks. These minerals are thought to strengthen and defend the skin from damage.
  3. Focus on Science: Vichy works with experts in health and skincare to create products for different skin problems, such as aging, dryness, acne, and sensitive skin.
  4. Quality and Safety: Vichy tests its products thoroughly to ensure they’re safe and effective. They suit everyone, even those with sensitive skin, and don’t contain parabens.
  5. Eco-Friendly: Vichy is working to lessen its environmental impact. This includes making products in a plant that doesn’t add to carbon emissions, using more recycled packaging materials, and following greener production methods.
  6. Popular Products: Vichy’s well-liked lines include LiftActiv for fighting aging, Normaderm for oily and acne-prone skin, and Minéral 89 for hydrating and strengthening skin.
  7. Worldwide Reach: You can find Vichy in over 60 countries, showing its wide appeal and trustworthiness as a skincare brand.
  8. Learning About Skin Care: Vichy also teaches people about caring for their skin and offers personalized advice online and in stores. This highlights the need for a comprehensive approach to skin health.

Vichy stands out for its use of mineral water, dedication to skin science, and global popularity. It is pushing forward in skincare with its innovations and research.

Font and Colors

Vichy Emblem

The brand name is executed in sans serif, a minimalistic sans serif typeface. The letters are thin and uppercase. At the ends of the “C,” there are straight vertical cuts, and the “V” is similar to the Roman numeral five.

In the classic version, the text is black, and the background is light. But there are other versions: for example, white lettering on a black or blue background. Also, Vichy Laboratories may be gray. The watermark is usually gray or blue.

Vichy color codes

BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C