Hess Logo PNG
For drivers, stopping at a gas station along the way and filling up before a long trip usually comes down to simply choosing a station where everything goes smoothly, without stress or unnecessary hassle. At times like these, fuel quality and excellent service are essential. The Hess logo is associated with an energy company that produces oil and gas and is known for its network of gas stations.
Hess Corporation was founded in 1919 by Leon Hess in Asbury Park, New Jersey. At first, he had one truck and delivered heating oil. In 1933, the company was named Hess Oil & Chemical. After World War II, it expanded operations in the northeastern United States. In 1958, the first gas station was opened.
In the 1960s, Hess acquired a refinery in Port Reading and began oil exploration in Libya. In 1962, the company was listed on the stock exchange. In 1969, construction of a large refinery in the Virgin Islands was completed. In the same year, Hess bought Amerada Petroleum. After that, the merged company, Amerada Hess Corporation, was formed.
In the 1970s, rising oil prices strengthened the company’s position. In 1979, the Valhall field in the North Sea was discovered. In the 1980s, Amerada Hess expanded its gas station network and sold its assets in Libya.
After Leon Hess died in 1995, leadership passed to his son John. The company sold the refinery in the Virgin Islands and focused on oil production. In 2006, the brand received its current name, Hess Corporation.
Since the 2010s, the company has developed projects in Africa and South America. In 2015, the Liza field off the coast of Guyana was discovered. The company owns a 30 percent stake in the project. By 2022, production exceeded 100,000 barrels per day.
In 2023, Chevron announced plans to acquire Hess for $53 billion. The deal was delayed due to arbitration with ExxonMobil and CNOOC.
The company continues to operate independently and focuses its efforts on Guyana and North Dakota.
Meaning and History
What is Hess?
It is an American independent energy company focused on exploration, production, transportation, and sale of crude oil, natural gas, and liquefied gas in the United States, Guyana, and Malaysia. The organization participates in large-scale international projects, focusing on offshore fields and on developing long-term, high-return operations.
1960 – 1980
Before Hess Corporation became a well-known name in the oil market, the company was the result of a merger between two separate entities: “Amerada Petroleum Corporation” and “Hess Oil.” In the 1960s, their shared path began as “Amerada Hess Corporation.” Later, in 2006, the brand was simplified to the concise “Hess Corporation.” However, from the first years after the merger, the brand logo already reflected the more compact name, “Hess.”
Designer Albert Levinson created the first version of the Hess logo. The main inscription is set in large, uppercase letters in bright green. The typeface is sans-serif and strictly formal, with a style reminiscent of the well-known type families “Eurostile” and “Microgramma.” The letters, with even strokes and slightly rounded corners, created a sense of technical precision and solidity.
The inscription is enclosed in a light yellow-green frame. Sharp corners and straight lines form the frame’s outer edge. At the same time, the inner part has an unusual shape resembling a capsule or an elongated rectangle with softly curved sides. The inner corners are rounded. The frame itself is not continuous. Small gaps interrupt it at the top and bottom, dividing it into two halves and adding airiness to the composition.
The logo looks professional and conveys its connection with the serious industry of oil production and refining, while remaining easy to perceive.
1980 – 2006
Sometimes a brand changes only one detail in a logo to state new accents while preserving the foundation. Hess did exactly that in 1980, when its familiar logo turned green. Although the adjustment seemed minimal, the new color remained in place for decades, greeting customers at hundreds of gas stations until the network was acquired by “Speedway.”
The logo’s structure remained unchanged. But instead of the previous combination of light yellow-green and a richer green, the entire composition was now unified in green. This change made the mark more uniform and concise. The color transformation was minimal, but its effect lingered in customers’ memories, making green the main identifying feature of the Hess brand.
2006 – today
After the name changed from “Amerada Hess Corporation” in 2006, a slightly updated logo was introduced by the studio “Lippincott Mercer.”
The changes affected only the shade of green and the form of the letters. The green deepened, gaining richness, while the letters of the name “HESS” became heavier and denser. The typeface remained sans serif, strict, and even, with slight rounding at the corners, close to well-known styles such as “Microgramma” or “Eurostile.”
The overall form of the logo also remained unchanged. A border with sharp outer corners and smooth inner curves frames the company name. The frame kept its breaks at the top and bottom.
The updated color and stronger typeface added authority to the mark, emphasizing the stability of a company long active in the oil industry.
