Mustang Logo PNG
The Mustang logo is all about wildness and speed. The emblem shows cars’ endurance and ability to overcome obstacles off-road. The brand’s style and beauty are encrypted in strong steel muscles.
Mustang: Brand overview
| Founded: | March 1964 – present |
| Founder: | Ford |
| Headquarters: | United States |
Mustang is an American sports car brand manufactured by Ford. Serial production began in 1964. Most machine parts were borrowed from existing models, facilitating assembly and repair. The decision contributed to active sales. In the first year, 400 thousand cars were sold. Over the years of production, the car has been completely modernized six times.
Meaning and History
Ford does not seek to change the beloved emblem chosen by the company’s founder. Despite the different generations and car equipment, the brand symbol is constant and looks modern and stylish. The sign is about speed. Sports versions of the latest generation can deliver up to 770 horsepower. The emblem encodes the animal power and beauty of shining streamlined bodies with an elongated hood, which is famous worldwide.
The brand logo does not have a signature. Instead, the viewer is informed by the image of a wild horse rushing at full speed.
What is Mustang?
This legendary American muscle car’s unique design and powerful features transformed the automotive industry, creating a new class—the “pony car.” It won over car enthusiasts worldwide with an impressive combination of power, dynamics, and affordability. It became a cultural icon that inspired generations of drivers and appeared in movies, songs, and art. Its aggressive stance and signature long hood symbolize American freedom and the spirit of adventure, securing its status as one of history’s most recognizable and beloved cars.
There are two versions of the Mustang’s appearance. The first relates to the P-51 Mustang fighters, which the brand’s stylist admired. The aircraft was considered the main fighter during the Korean War and became a racing one afterward. The second version is associated with a manager who bred racehorses. After reading a book about the mustangs that inhabited South and North America, he suggested a name for the new car. The name comes from the Spanish word “mestengo,” meaning a wild wandering animal.
Regardless of whose version inspired the name, the car was originally designed as a sports car and is about strength and speed.
The horse in the logo gallops from right to left. It was planned on the contrary so that there was an association with horse racing. But the stamping mold was accidentally made wrong. As a result, we decided that the U-turn emphasizes the animal’s wildness, which runs freely across the steppe.
Interestingly, the logo could have been a jaguar instead of a horse. Before the Mustang, several other possible names were considered, and the main one was Cougar. The name was changed just before production. And Ford wasn’t wrong. The horse perfectly reflects the nature of the two Americas, the spirit of the prairies, country riding, dusty roads, and ranches. The car immediately liked the buyers. In the first two years of production, 1 million copies were sold.
In the background is a ribbon of three stripes: white, blue, and red, corresponding to the US flag.
Font and Colors
Ford Mustang logo
In the original, a logo with a metal horse is fixed on the machines. Therefore, the white and black colors in the image of the animal convey the shine and shadows that shimmer on the chrome figure. In addition, white is the color of freedom, ease of movement, wind, and noise from high-speed driving.
The American tricolor is a frequent choice for US companies. It emphasizes patriotism and love for one’s country.