Ford Logos and Brands
One of the most recognizable car brands in the world has been given its own section in the “Ford” section for an analysis of its visual history. The oval emblem featuring the founder’s handwritten surname has evolved over many years while remaining true to the original concept. The scale of Ford’s heritage and the number of logo variations make the brand worthy of its own category. An analysis of the Ford logo allows us to trace how the proportions of the oval, the thickness of the lines, and the style of the lettering have changed from the early 20th century to the present day, reflecting the company’s and the automotive industry’s transformations.
