Recnorec Logo PNG
The Recnorec logo has become a symbol of the search for new recycling solutions, accompanying the company on packaging, documentation, and professional platforms. From the first experiments with polymers to the technologies that give materials a second life, the company aims to push the boundaries of what is possible in recycling.
Recnorec is a French company focused on recycling plastic waste that traditional sorting systems usually reject. Ugolin Soler, an environmental engineer with nearly 20 years of experience in waste management and sustainability, founded the company. After discovering a South American technology for processing mixed and contaminated plastics in 2015, she developed the idea that later became Recnorec.
In 2017, Soler completed a social entrepreneurship program at Paris Dauphine University. In January 2018, she officially registered Recnorec as a simplified joint-stock company. Before that, the project drew attention from Le Parisien, Aviva’s La Fabrique Aviva program, and BFM Business, and received support from the SQY Cub incubator in Saint-Quentin-en-Yvelines.
Recnorec developed a process for transforming rejected household and industrial plastics into a material similar to wood. Unlike companies such as Veolia and Suez, which mainly work with clean and sorted plastic streams, Recnorec focuses on mixed plastics considered unsuitable for traditional recycling systems.
In 2020, three Recnorec projects received support from the Île-de-France environmental participatory budget. The company later worked on an industrial demonstrator. It launched a crowdfunding campaign in 2022 through We Do Good to develop urban furniture made from discarded plastics. By that time, Recnorec had around ten employees and operated from Trappes in the Yvelines department.
Meaning and History
What is Recnorec?
It is a company that recycles plastic that would otherwise end up in landfills, turning waste into valuable resources. Its activities benefit the environment and society. By creating jobs and supporting the development of local communities, it proves that recycling can be not only environmentally friendly but also cost-effective.
2017 – today
At Recnorec, everything revolves around recycling and giving materials a second life. The logo reflects this theme. The round composition hints at a closed cycle of production and consumption, the core activity of this startup, founded in France.
In the center of the logo is a yellow circle, surrounded by two others: green and blue. The yellow center appears bright, contrasting with other parts of the emblem. Around this circle is a green ring that extends into two outward-facing horizontal projections. The outer contour, a wide blue circle, closes the composition and reinforces the themes of circularity and sustainability. It is divided into two parts, each shaped like an arrow. Though presented slightly differently, these arrows recall the recycling symbol with two arrows instead of the traditional three.
The company name “RECNOREC” is centered in the composition, slightly extending beyond the edges of the yellow circle. The font is simple, straight, and rendered in uppercase letters. The white text contrasts with the saturated colors of the circles. The letters have a shadow, making the name appear three-dimensional as if floating above the rest of the composition.
The blue circle symbolizes industry, the green represents nature and sustainability, and the yellow at the logo’s center adds brightness and vitality. The colors reflect the company’s goal of combining production with responsible management of the planet’s resources within a unified production cycle.