Signal, the popular secure messaging app, has introduced a fresh new logo that reflects the brand’s growth while adhering to its core values: privacy, security, and simplicity. The updated design feels more modern and cohesive, matching today’s design trends and reinforcing Signal’s role as a trusted tool for secure communication worldwide.
Since its launch in 2014, the company has become the go-to platform for encrypted messaging, widely used by journalists, activists, and anyone serious about privacy. Its strong reputation is built on end-to-end encryption and an open-source framework, making it a symbol of digital security. This rebrand freshens the look without straying from the familiar identity people have come to trust.
The new logo keeps the recognizable speech bubble icon, which has been at the heart of the app’s branding. However, it has been fine-tuned to feel more polished and balanced. The dotted outline, representing the secure “boundary” around conversations, is still there—but with neater spacing and smoother curves, giving the icon a cleaner, more unified look.
One of the biggest changes is the color palette. The old logo had a black wordmark paired with the icon, which was functional but felt a bit plain. The new version unifies the icon and the text in a bold, vibrant blue. This shift adds energy to the logo and gives it a fresh, modern feel while reinforcing the focus on security. Blue is often associated with technology and trust, so it’s fitting to highlight the platform’s reliability as a secure messaging tool.
The new font is softer and rounder, making it more approachable and user-friendly than the older, more rigid typeface. This new style pairs nicely with the speech bubble icon, creating a friendly, balanced look that appeals to many users.
Overall, the design is more minimal, with cleaner lines and a simpler form that fits current aesthetics. By ditching the black text and embracing a single-color scheme, the logo feels more cohesive and versatile, whether on an app icon, website, or social media profile.
Despite the updates, Signal’s new logo retains the familiarity of the original design. The refreshed look strikes a good balance between old and new—it is recognizable for longtime users but fresh enough to show that Signal is evolving.