Summer Infant Logo PNG
The Summer Infant logo combines an assortment created for babies’ comfort and parents’ convenience. The brand focuses on developing practical products that make family life easier and allow parents to enjoy the joys of parenting more.
Summer Infant: Brand overview
Summer Infant began in 1985 when William Loughlin III invented the first infant lounger, inspired by his daughter, Summer, who struggled to sit comfortably in standard child chairs. He named the company after her, setting the stage for a family-centered business. Initially, the brand specialized in children’s bouncers, steadily enhancing their design. Soon, Summer Infant expanded into other baby and toddler products, focusing especially on safety. Items like safety gates and baby monitors became key offerings, bringing the company recognition throughout the United States. Growth followed quickly, allowing the brand to enter international markets in Canada and Europe. Success abroad fueled product innovation, including feeding, bathing, and sleeping solutions. In 2007, Summer Infant became publicly traded on the NASDAQ exchange, signaling its strong market presence. Later, strategic acquisitions added video monitoring and advanced security products. A merger with Kids2 further strengthened manufacturing capabilities and global reach, keeping Summer Infant dedicated to children’s safety and comfort.
Meaning and History
What is Summer Infant?
It manufactures children’s products and offers convenient solutions for caring for babies from birth to preschool. The assortment has everything you need: sleep products, protective gates, bathtubs, changing tables, and baby monitors. Video monitors with a clear image and a unique swaddling system that helps babies sleep better have gained particular popularity. All products are developed with the participation of pediatricians and safety experts.
1985 – 2022
Summer Infant produced products for the littlest ones: strollers, high chairs, baby monitors—everyday essentials that parents rely on. This same light and practical character is reflected in its logo.
Above the brand name is a butterfly. It’s not a realistic depiction but a simplified version with rounded wings in four colors: blue, green, orange, and purple. Each segment is outlined with smooth gray contours without sharp angles or abrupt transitions. The color palette is calm and friendly, complementing the company’s product line.
The brand name is written in lowercase letters. The font is smooth and thin, with rounded shapes that create a sense of softness and comfort. The word “summer” is larger, while “infant” is more modest and smaller. The gray shade of the letters matches the gray outline of the butterfly, bringing the symbol and text together into a unified image.
The company was part of the baby products market in America until it was acquired by another corporation—Kids2. Despite the change in ownership, the summery style of the logo and the softness of its details continued to reflect the company’s main focus—simple and convenient products for the comfortable daily lives of parents and their children.
2022 – today
Kids2 is an American company that acquired the Summer Infant brand and continues producing infant products. Their catalog still includes baby high chairs, toys, childcare, and safety products—now under a new name.
The Kids2 logo is simple yet distinctive. It is red—one solid shade, without additional effects or gradients. The word “kids” is written in lowercase letters in a bold serif font. The serifs have a unique look—not the usual sharp or rectangular ones, but soft with smooth curves. The letter strokes vary in thickness—wider in some areas, thinner in others—making the letters feel dynamic and lively.
The final character is the number “2”, placed inside a square shape. The number is rotated and stylized as if intentionally flipped to contrast the other letters visually. It features large, curved strokes, standing out against the strict geometric form of the square.
The visual identity reflects Kids2’s mission—children’s products designed for simplicity, comfort, and a slightly playful mood. The smooth curves and modern typography highlight the company’s focus on baby products without unnecessary seriousness or rigidity.
Baby Focus Summer Logo