Phoenix Logos and Brands

The capital of Arizona, the fifth-most populous city in the US with 1.6 million inhabitants, and the largest city in the Sonoran Desert, connects the brands in the Phoenix area. The Phoenix Suns (NBA), Arizona Cardinals (NFL), Arizona Diamondbacks (MLB), and Phoenix Mercury (WNBA) create a rich sports ecosystem. The TSMC semiconductor plant under construction in northern Phoenix and Avnet’s headquarters complement the city’s technological edge. Phoenix is growing faster than most of the country’s megacities due to internal migration from California, and the city’s name, borrowed from a mythical bird, reflects the rebirth of the settlement on the ruins of the Hohokam civilization.