supplements Logos and Brands
The dietary supplement industry, in all its diversity, from multivitamins to pre- and probiotics, is covered in the “Supplements” section. GNC, with a network of thousands of specialty stores, and NOW Foods, Nature Made, Centrum (Haleon), and Ritual sell vitamins, minerals, amino acids, and herbal extracts. The supplement market exceeds $180 billion globally, and the US regulatory environment (the FDA does not require prior approval for supplements) supports both innovation and controversial products with unproven claims. The logos in this section represent brands that cater to the mass demand for “health optimization,” where the line between medical necessity and wellness fads blurs.







