WWE RAW has revealed a new logo, signaling a fresh direction for the show as it prepares to move to Netflix in 2025. This update follows SmackDown’s recent branding refresh, which created a consistent, modern look across WWE’s biggest programs.
The new RAW logo shifts away from the older design, which featured the WWE corporate emblem. Now, the spotlight is entirely on the show’s name, giving it a stronger, standalone identity. The wordmark appears in sleek silver, replacing the bold red that once dominated. But red hasn’t disappeared—it shows up in sharp dashes on either side of the text, adding energy and framing the logo with a punch of intensity.
The new typeface is sharper and more angular, with clean, geometric lines. It adds power and precision, reflecting RAW’s high-impact, fast-paced vibe. The slight forward lean of the letters gives the logo a sense of motion, perfectly fitting for a show known for its nonstop action and unpredictable moments.
Tighter spacing between the letters makes the logo feel more compact and cohesive. This change improves looks across different formats, whether on TV screens, social media, or merchandise. The streamlined layout helps the name stand out clearly, making it easy to recognize at a glance.
The simplicity is noticeable—there are no extra graphics or symbols, just bold, confident lettering. This clean design keeps the focus where it matters, creating a modern, polished look that feels fresh without straying from what fans know and love.
As WWE heads into a new era with Netflix, this updated RAW logo captures that evolution while honoring its roots. The mix of silver and red, combined with sharp, dynamic typography, reflects the show’s legacy while looking ahead to what’s next. This new look sets the stage for RAW’s future as it grows in its next chapter.
