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Founded in 2017 and headquartered in Hong Kong, China, Berrylook entered the digital market as a provider of women’s fashion. Just a year after its founding, the company expanded its horizons by offering apparel as well as shoes, bags, décor and other accessories.

By 2019, realizing the need for efficient delivery of goods to Asia, the company opened a distribution center in Hong Kong. The following year marked its entry into the international arena: specialized platforms were developed for American and European consumers, providing delivery of products directly from regional warehouses.

The year 2021 was a landmark year for Berrylook. With an influx of tactical investments, the company successfully raised $15 million in Series A funding, a significant boost to its international expansion goals. In parallel, the company expanded its digital presence by engaging with audiences on platforms such as Instagram, Facebook, and YouTube. In addition, the company utilized collaborations with influencers to strengthen the resonance of its brand.

In 2022, the company proudly announced its services to more than 5 million consumers worldwide. An expanded network of more than a thousand brand affiliates delivered products to more than a hundred countries. As Berrylook enters 2023, the company remains steadfast in its plans. Its commitment to offering modern and budget-friendly fashion to young women is evident. By emphasizing leveraging the power of social commerce, the company has set its sights on further expanding into new markets.