Bunnings Logo

Bunnings Warehouse LogoBunnings Logo PNG

Bunning’s logo emphasizes its textual components, elevating them to full-fledged graphic elements. The first line features a chiseled font with sharp ends; where these are absent, smooth cuts are made with straight angles. The letter “B” is embellished with two trapezoidal stripes of red and white inside the letter’s space. The second row is occupied by the word “Warehouse,” executed in a stencil style. While the glyphs are uppercase on the top, they are lowercase below, set against a red background. This contrast visually supports dynamism and effectively captures attention.

The rugged font with sharp ends in the first line evokes a sense of robustness and reliability, qualities often associated with hardware stores. The straight angles for the smooth cuts further this narrative, emphasizing the brand’s straightforward approach to service and sales.

The embellishment of the letter “B” with trapezoidal stripes of red and white is striking. The trapezoids act as an eye-catching feature that instantly recognizes the brand. Red is often associated with action, while white symbolizes purity and simplicity. Their combination in this context suggests that the brand is proactive in its business strategies and maintains a simple, uncluttered approach.

The second row of text introducing the term “Warehouse” describes the nature of the business and complements the first line. Rendered in stencil style, it adds an industrial touch often linked to large-scale and bulk storage, resonating well with the products one expects to find at Bunnings.

Using contrasting uppercase and lowercase letters across the two rows injects dynamism into the visual element. This is further heightened by the red background, which often symbolizes excitement or urgency, prompting viewers to pay attention.

The visual strategy employed in this logo is multifaceted. The chiseled fonts and straight angles communicate toughness and resilience. The trapezoidal stripes, the stencil font, and the bright red background add layers of complexity that convey the brand’s multifaceted nature.

This logo does an excellent job of encapsulating the brand’s essence. It blends visual dynamism with indicators of reliability and quality, creating a balanced yet intriguing emblem that effectively communicates the brand’s identity. It showcases a commitment to practicality and action, aligning perfectly with the experience one anticipates when engaging with the brand.

Bunnings: Brand overview

Founded: 1886
Founder: Arthur Bunning, Robert Bunning
Burnley, Victoria, Australia
Website: bunnings.com.au
Established in 1886 by Arthur and Robert Bunning, two brothers who moved from England to Perth, Western Australia, Bunnings initially concentrated on the sawmilling business. It transformed 1952 from a privately held venture to a publicly traded entity. Around the same time, it ventured into retail by acquiring a collection of hardware stores. The company started making its presence felt nationwide during the 1990s. In 1994, it unveiled its inaugural warehouse-style outlet in Melbourne and was also acquired by Wesfarmers that year.

The organization experienced exponential growth over the years, assimilating other hardware-focused retail businesses and inaugurating expansive warehouse locations throughout Australia. Bunnings operates over 300 establishments in Australia and New Zealand, employing over 50,000 individuals. It has become both nations’ top home renovation and hardware goods purveyor.

A cornerstone of Bunnings’ ascendancy has been its distinct warehouse-style stores coupled with an unwavering commitment to customer service. Moreover, unique initiatives like community sausage sizzles have ingrained the brand into the Australian cultural fabric. As a result of these strategies, Bunnings has earned a reputation as one of Australia’s most reliable retail brands.

Meaning and History

Bunnings Logo History

1886 – 1952

Bunnings Logo 1886

1952 – 1991

Bunnings Logo 1952

1991 – today

Bunnings Logo 1991

1994 – today

Bunnings Warehouse Logo

Bunnings color codes

Deep Bottle Green Hex color: #045940
RGB: 4 89 64
CMYK: 96 0 28 65
Pantone: PMS 3298 C
Pigment Red Hex color: #ed3024
RGB: 237 48 36
CMYK: 0 80 85 7
Pantone: PMS Bright Red C