Credicorp Logo PNG
The Credicorp logo reflects the financial group’s scale and reliability, combining banking, insurance, and investment services. The company adapts to a changing environment, expanding its influence and offering solutions that meet market requirements.
Credicorp traces its roots to Banco Italiano, founded in Lima on April 9, 1889 by Italian-Peruvian entrepreneurs. The bank expanded beyond the immigrant business community and came under the Romero family’s control. On January 21, 1942, it became Banco de Crédito del Perú. BCP later widened its branch network and installed an IBM computer, the first used in Peru’s banking sector.
Political instability led BCP to establish Crédito del Perú Holding Corporation in the Cayman Islands in 1983, later renamed Atlantic Security Holding Corporation. Banco de Crédito de Bolivia was founded in 1994. In 1995, Credicorp Ltd. was incorporated in Bermuda to unite BCP, Atlantic Security, and Pacífico Seguros. Its shares began trading on the New York Stock Exchange at an initial closing price of $11.61. Credicorp purchased the remaining Atlantic Security shares in 1996.
BCP acquired Banco Santander Central Hispano’s Peruvian operations in 2002. Prima AFP was created in 2005 and absorbed AFP Union Vida in 2006. Financiera Edyficar joined the group in 2009, while Credicorp increased its control of Pacífico Seguros and Pacífico Vida in 2010.
Credicorp entered regional investment banking in 2012 through Colombia’s Correval and Chile’s IM Trust, later combined with BCP Capital as Credicorp Capital. Edyficar bought 60.68% of Mibanco in 2014 and merged with it in 2015, competing with BBVA Continental. BCP launched Yape in 2016, and the payments app reached 14 million active users by 2024.
Meaning and History
What is Credicorp?
It is a leading financial group that provides banking, insurance, and investment services in Peru and other Latin American countries. It includes large companies offering loans, insurance policies, pension programs, and other financial products. The organization cooperates with private clients, entrepreneurs, and large corporations, helping them develop their businesses, manage their finances effectively, and ensure financial stability.
1995 – 2020
Credicorp Capital emerged from the merger of three major financial firms from Latin America: BCP Capital, Correval, and IM Trust. The combined company gained the capability to operate across various fields, including investment and wealth management, as well as brokerage services.
The logo reflects the company’s history and profile through simple, clear shapes. To the left are two stylized pyramids composed of overlapping transparent triangles. Visually, the pyramids resemble mountain peaks or upward-pointing arrows, symbolizing growth, development, and business dynamism. The left portion of the symbol features warm orange tones, while the right side uses grayish-blue hues.
The company’s name appears on the symbol’s right, written as two words without a space: “CREDICORPcapital.” The first part, “CREDICORP,” is in uppercase letters and uses a formal font with subtle curves. The second part, “capital,” appears in lowercase letters and a thinner typeface, creating a clear visual separation between the two words.
Below are the names and titles of the three merged companies: BCP Capital, Correval, and IM Trust. This text uses a thin, neat font that harmoniously integrates with the composition.
The logo’s color palette is calm and corporate, a soft green-gray primary color combined with warm orange shades. The design supports the image of a stable company with a modern approach to finance and investment management.
2020 – today
In recent years, Credicorp has shifted its strategic direction and redesigned its logo. Previously, the company emphasized the union of several brands through complex symbolic forms; the modern emblem, however, has become simpler, lighter, and more dynamic.
The word “CREDICORP” remains in uppercase letters. The typeface has become stricter, straighter, and denser. The letters are neatly aligned in a tight arrangement, making the company’s name feel unified and cohesive. The color has shifted to a deep, calm, dark blue, reflecting reliability for a company specializing in financial services and investment management in Latin America.
To the right of the name is a new symbol: an arrow made from geometric shapes that transitions between shades of blue. The arrow is three-dimensional, pointing to the right and slightly forward, suggesting dynamism, progress, and the company’s future as it advances toward continued growth and financial achievements.
The change in symbolism accompanied Credicorp’s internal evolution from a collection of separate brands to a unified financial holding with a singular direction. The updated logo highlights the company’s primary goal of continuous movement and growth in financial markets.
