Atlanta Logos and Brands

The capital of the state of Georgia, Atlanta, brings together in the section of the same name the city’s sports franchises, corporations, and cultural institutions. Atlanta Braves, Atlanta Hawks, Atlanta Falcons, Atlanta United, and the headquarters of Coca-Cola and Delta Air Lines are tied to the metropolis that hosted the 1996 Olympic Games. Emblems of Atlanta organizations carry regional symbolism of the Deep South, peach motifs of the state of Georgia, and imagery tied to the city’s history as a business and cultural center of the southeastern United States.