social movement Logos and Brands

Social movements arise from the need for change and acquire their own visual symbols, which become signs of belonging and solidarity. The “Social Movement” section brings together brands and emblems associated with civic initiatives, human rights activities, and mass campaigns for social change. The logos of social movements differ from corporate logos in that they emerge as tools for mobilizing and consolidating like-minded people. Many of them go beyond the boundaries of a single organization, becoming symbols of entire generations and historical eras.