Ola Cabs: Brand overview
Founded: | 3 December 2010 |
Founder: | Bhavish Aggarwal, Ankit Bhati |
Headquarters: | Bangalore, Karnataka, India |
Website: | olacabs.com |
Ola Cabs, hailing from Bangalore, Karnataka, India, came into existence on December 3, 2010, thanks to visionaries Bhavishu Aggarwal and Ankit Bhati. Ola was initially conceived as a service connecting cab drivers with potential passengers and offered users a variety of transportation options. Over time, the brand diversified into areas such as financial services and cloud kitchens.
2015 was a year of acquisitions for Ola. In March, the company acquired TaxiForSure, a Bangalore-based cab service, for about ₹12.37 billion (US$150 million). By November, Geotagg, a company specializing in trip-planning apps, was acquired, although the terms of that deal have not yet been disclosed. Adapting to the diverse requirements of its customers, Ola introduced different categories of services, such as Ola Auto, Ola Micro, and Ola Prime.
By 2018, Ola’s operations were no longer limited to India. The company entered the Australian market in January and New Zealand in September. By March 2019, Ola had announced its presence in the UK. Despite obstacles, especially from dominant players like Uber, Ola continues to hold its ground, especially on its home turf – India.
Meaning and History
Ola Cabs color codes
Pear | Hex color: | #d7df23 |
---|---|---|
RGB: | 215 223 35 | |
CMYK: | 4 0 84 13 | |
Pantone: | PMS 381 C |
Black | Hex color: | #000000 |
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RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |