The Numberblocks logo is filled with bright, vibrant colors that immediately capture children’s attention and create a joyful mood. The emblem uses various shapes and shades to attract the eye and visually convey the show’s educational message. Each element symbolizes play and learning, making discovery enjoyable for young viewers. The image evokes warmth and friendliness, inviting the audience to dive into the world of numbers, where learning seamlessly blends with fun.
Numberblocks began in 2016, when education consultant Jo Boaler joined British animation studio Blue-Zoo Productions to create a preschool series built around early math. The project used research in child education and cognitive development, turning numbers into characters made from blocks. One was a single block, Four was built from four blocks, and each number had a distinct look and personality.
The series debuted on CBeebies, the BBC’s children’s channel, on January 23, 2017. The first season included 15 episodes, each about five minutes long. Short stories, music, color, and visual counting helped explain basic math in a form young children could follow. A second season arrived in 2017, adding new characters and expanding the range of math ideas inside the plots.
In 2018, the third season introduced numbers up to 20 and moved into more advanced topics, including multiplication and division. That same year, Numberblocks won a BAFTA Children’s Award for Best Animation. In 2019, the series reached viewers outside the United Kingdom, including the United States, where it became available on Netflix and gained a wider audience.
The fourth season appeared in 2020 with fractions, geometry, and numbers up to 100. The fifth season followed in 2021, adding negative numbers and more complex arithmetic. The brand then expanded into books, apps, and toys based on the same characters and lessons. By 2022, educators were using the series in early math programs, and in 2023 the show continued developing new material for preschool learning.
Meaning and History
What is Numberblocks?
This colorful and educational animated series for young learners brings math to life, turning abstract numerical concepts into exciting stories. Throughout the show, vibrant cube-shaped figures representing numbers from one to ten and beyond can split, combine, and rearrange, visually demonstrating mathematical operations like addition, subtraction, and multiplication. These characters make math accessible to children and make learning enjoyable. The program teaches basic math skills through storylines, memorable songs, and engaging activities. This approach helps preschool and early elementary-aged children grasp complex concepts while maintaining an element of play and fun.
2017 – today
The logo for the show “Numberblocks” is a colorful, vibrant combination of letters and characters that perfectly fits the program’s educational theme. The title is divided into “Number” and “Blocks,” each styled differently yet maintaining a playful, friendly atmosphere.
“Number” is rendered in large, three-dimensional letters resembling soft clay or bright toys. Each letter is colored according to the rainbow order, adding visual variety and connecting to the concept of learning through play. This helps children quickly grasp numbers and colors, emphasizing the show’s educational focus.
The “Blocks” part is designed to look like cubes, directly tied to the show’s concept, where each character is made of blocks representing numbers. These cubes are also brightly colored and contrast with the first part of the logo, making it easy to remember. Notably, the letter “O” is replaced by one of the show’s main characters, a red block with one eye, symbolizing the number 1. Its smile and movement give the logo a sense of dynamism, creating a feeling of fun and inviting children to join the characters in their adventures.
Overall, the logo reflects the program’s core idea of learning through play and is visually appealing and accessible to the youngest viewers.


