Castore Logo PNG
The Castore logo captivates and fascinates the viewer. The interplay of light and shadow, the combination of contrasting shades, and the finely crafted details make the emblem come alive. The logo foretells the brand’s rise to the top and its brilliance among the stars.
Castore: Brand overview
The history of Castore starts in 2015, when brothers Phil and Tom Beahon founded the business in Liverpool, England. Phil played football, and Tom was a professional cricket player. Both brothers were athletic. Their background in high-performance sports proved invaluable in building a company that specialized in making superior clothing. The brothers chose the name “Castore” to represent their personal brotherhood and collaboration, a nod to the mythological twins Castor and Pollux.
The brand debuted its first line of men’s sportswear in 2016. The company instantly became a premium player by highlighting cutting-edge materials and production techniques. The initial emphasis on Internet sales enabled the business to access the global market swiftly.
The firm received its first significant investments in 2017, which allowed it to grow faster and offer more products. This year, the enterprise started working with well-known athletes to have them represent the business. Through this relationship, professional athletes and sports fans become more aware of the brand.
In 2018, the company launched a golf collection as part of an expansion of its product lineup. Professional and amateur golfers alike rapidly adopted this collection. The firm established its first physical location in London in the same year, allowing clients to interact with the business’s goods and concepts.
The enterprise draws in fresh investments and grows its global footprint in 2019 as it continues to grow. The beginning of the collaboration with tennis player Andy Murray marks a crucial turning point in the business’s growth. Murray shows his faith in the brand’s potential by investing in the business and serving as its face.
In 2020, the firm is still growing despite worldwide obstacles. The company won its first significant deal to provide uniforms for a professional sports team when it joined the Scottish football team Rangers as an official kit partner. With this deal, the business enters the team sports industry.
In 2021, the company has considerably increased its footprint in professional sports. The firm has signed deals to supply Wolverhampton Wanderers and Newcastle United, Sevilla, Bayer 04 Leverkusen, and Everton, among other football teams, with their uniforms. Furthermore, the enterprise has become the cricket team of England’s official kit provider. The company is expanding its retail market presence this year by opening additional outlets in significant UK cities.
In 2022, the brand continued to grow in the professional sports industry. The enterprise has partnered with McLaren Racing and other Formula 1 teams, allowing the company to push high-tech sportswear to a new level. In addition, the business has added a line of winter sports products to its lineup. This assortment shows how the brand can modify its technology and style to fit different activities.
The business has kept growing in the professional sports industry in 2023. The company expands its footprint in this market by entering into new collaboration arrangements with several European football teams. A big deal with one of the top English Premier League teams solidifies the brand’s standing as a major force in the sportswear industry. The firm debuts its first comprehensive collection of women’s sportswear this year. This line is rapidly gaining popularity among fitness enthusiasts and professional athletes because it is specifically tailored to fulfill the needs of female athletes.
Meaning and History
What is Castore?
It is a premium sportswear brand founded by brothers Philip and Thomas Beahon in Bebington, Merseyside, England. The company specializes in high-performance sportswear and accessories for men and women, focusing on quality and design. The product range includes workout gear, outerwear, and activewear. The brand has gained popularity among professional athletes and fitness enthusiasts through the use of advanced fabrics and technology.
2015 – today
The company logo consists of outspread black-and-white wings. The image originates from the Greek legend of the brothers Castor and Polydeuces, placed in the sky as Gemini’s constellation.
The image conveys movement, grace, and lightness, highlighting the brand’s athletic style. Castor was the son of Spartan king and queen and, along with his brother, performed feats and participated in battles. Therefore, the name emphasizes a masculine and strong image.
The outspread wings also signify protection. The twins served as guardians of humanity, especially travelers and sailors.
The emblem indicates that the company creates comfortable sportswear for moving, competing, and exercising. The brand develops models for rugby players, tennis players, footballers, and racers. The quality of the clothing is fit for the gods. A person in Castore apparel looks impressive and beautiful, like a deity descending from above.
The brand name is below the image. The straight letters and wide spacing between them add lightness and airiness to the logo.